Hisense Continues to Shine with 14.06% Global TV Shipment Share for 2024

Hisense's Dominance in the Global TV Market



Hisense has firmly established itself as a dominant player in the global television market, securing a notable shipment share of 14.06% in 2024 and retaining its position as the second-largest TV manufacturer worldwide for three consecutive years. According to a recent report by AVC Revo, the company has shown tremendous growth, experiencing a year-on-year shipment increase of 11.9%.

This impressive feat was driven by several factors, including aggressive marketing strategies and an increasing consumer demand for large-screen televisions. Specifically, Hisense has led the market in the segment of TVs measuring 100 inches and above, boasting a whopping 47% share in this category. This maintains Hisense's position as the top seller of large display TVs globally.

Innovation at the Core of Success



A significant aspect of Hisense’s success can be attributed to its relentless pursuit of innovation. At CES 2025, the brand unveiled its latest cutting-edge technology: the 116-inch TriChroma LED TV, which features RGB Local Dimming Display Technology, along with the groundbreaking 136-inch MicroLED display. These innovations symbolize Hisense’s commitment to enhancing the home entertainment experience, promising consumers a remarkable visual experience.

David Gold, Vice President of Hisense International, emphasized the importance of three key principles leading to their success: passion, dedication, and innovation. During the FIFA Club World Cup 2025™, these advancements will play a pivotal role in providing fans with an unparalleled viewing experience.

Innovative Technology for Everyday Use



Hisense has not only focused on enhancing display technology but also strives to integrate seamless AI capabilities that improve user interaction. These efforts are geared toward making advanced technology accessible and user-friendly, allowing consumers to enjoy high-quality entertainment experiences effortlessly.

In addition to TV technology, the company is requesting to provide energy-efficient solutions to appeal to environmentally conscious consumers. By combining sustainability with cutting-edge electronics, Hisense continues to expand its product offerings across over 160 countries, reinforcing its role as a leader in home appliances and consumer electronics.

The Future Looks Bright for Hisense



With a forward-thinking approach and a comprehensive understanding of consumer needs, Hisense is well-positioned for future growth in the consumer electronics market. Their innovative focus, combined with a robust global presence, illustrates how they are prepared to lead the industry in the technology of home entertainment. As Hisense continues to break boundaries in product development, the brand’s future in the television segment looks exceptionally promising.

In summary, with a 14.06% shipment share for 2024 and groundbreaking product launches, Hisense stands out as a leader in the global TV market, setting the pace for the future of home entertainment like never before.

Topics Consumer Products & Retail)

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