Michael Lancor Joins Radius Insights Board to Drive Strategic Growth

In a significant move aimed at enhancing its strategic vision, Radius Insights has welcomed Michael Lancor, the former Vice President of Analytics and Insights at Procter & Gamble (P&G), to its Board of Directors. This appointment is not just a change in titles but part of Radius' broader strategy to transition into a more innovative and client-centric organization that prioritizes growth.

A Distinguished Career at Procter & Gamble

Michael Lancor comes with an impressive resume, having dedicated over 33 years to P&G. Throughout his tenure, he was instrumental in developing the company's global Insights and Analytics function, which significantly impacted P&G’s market performance. In his last leadership role, he spearheaded the creation of strategies, analytics systems, and supplier partnerships that refined P&G's insights to drive business performance.

Under his guidance, P&G optimized its internal data resources and technology tools, aligning them with the company's growth requirements and operational priorities. By curating a top-tier supplier roster, Lancor allowed P&G to leverage data in a way that supported its objectives across various categories and markets.

Rob Wengel, CEO of Radius Insights, praised Lancor's unique talent and collaborative approach, stating, “Michael is a rare talent—strategic, collaborative, and deeply grounded in what clients actually need to win.” His extensive experience with one of the world’s most respected companies positions him as a key asset in helping Radius sharpen its focus on becoming a growth-oriented insights partner.

Enhancing Radius Insights’ Market Position

Michael’s diverse experience encompassing brand building, retail innovation, and digital transformation aligns seamlessly with Radius Insights’ strategic roadmap. As the firm seeks to refocus on providing insights that deliver measurable business impacts, Lancor's insights will be invaluable. He recognizes that insights can serve as a strong lever for sustainable growth. “Radius is building something special,” Lancor expressed, “combining strategic thinking with a commitment to impact.”

As he joins the team, he looks forward to contributing to Radius’ momentum and participating in the next chapter of growth and transformation within the company.

A Part of Ongoing Leadership Changes

Lancor's addition to the board is a continuation of recent leadership enhancements that align with CEO Rob Wengel's new vision for Radius Insights. The firm's ongoing transformation emphasizes essential elements such as innovation, speed, and strategic expertise. This supports their aspiration to become a future-ready entity focused on client-centric services.

Radius Insights has been actively pursuing growth through acquisitions, including Strive Insight (now Radius EMEA), 7th Sense, and Illuminas North America. These expansions enrich the company’s expertise across critical sectors like technology, automotive, financial services, healthcare, and consumer markets.

Looking Ahead

Headquartered in New York, Radius Insights stands out as a strategic market research and insights consultancy focused on empowering brands to navigate a landscape rife with complexity. Their unique Brand Growth Navigator framework integrates custom research, analytics, and consulting to align business goals with actionable insights.

Supported by Star Mountain Capital, Radius Insights is dedicated to accelerating growth and creating lasting impacts for its global partners. As the company embarks on this exciting journey with Michael Lancor on board, it sets the stage for innovative solutions that will drive measurable success across industries. Learn more about their initiatives at radiusinsights.com.