French Fry Lip Balm by Idaho Potato Commission Sells Out Quickly

French Fry-Inspired Lip Balm: A New Trend in Beauty



The Idaho Potato Commission has taken an audacious step into the beauty world with their latest creation—a lip balm that embodies the essence of everyone's beloved snack, French fries. Known as 'Kiss of French,' this innovative product is not your average lip balm. Made with real Idaho® potatoes, it combines a sense of nostalgia with a modern twist, capturing the flavors and textures we love into a soothing and hydrating formula.

Upon its release, the limited-edition balm sparked a frenzy on social media and quickly sold out within a mere 48 hours. This remarkable uptake isn't just luck; it's a reflection of America's undeniable love affair with French fries. In fact, statistics reveal that Americans consume over 9 billion pounds of fries annually, with a significant portion coming from Idaho potatoes.

The Unique Formula



What sets Kiss of French apart from traditional lip balms is its unique base of mashed Idaho potatoes. This ingredient aims to enhance the standard hydrating properties of lip products, making lips soft and supple while offering a subtle hint of fry-inspired flavor. This isn't the first culinary adventure for the Idaho Potato Commission, which previously launched a French fry-scented perfume called Frites by Idaho that also enjoyed a successful run in the market.

Jamey Higham, the President and CEO of the Idaho Potato Commission, shared that the idea was inspired by the omnipresent affection Americans have for fries, declaring, "French fries aren't just a favorite—they're a full-on obsession." He elaborates on the demand for this quirky product, stating that it is a beautiful mix of food and beauty that fans couldn't resist.

A Last Chance for Fans



For those who managed to miss out on this viral product, hope is not lost! The Idaho Potato Commission is offering one final chance to secure a tube of Kiss of French through an exclusive Instagram giveaway. The giveaway runs until Valentine's Day, presenting an opportunity for fans to claim one of the last remaining balms. To participate, users must follow @idahopotatoes on Instagram and check out the official giveaway post, which has already generated buzz among eager fans.

As the hype grows, it's clear that this blend of culinary delight and personal care product has resonated with consumers. A recent national survey conducted by Pollfish indicated that 92% of Americans find the taste of fresh Idaho® potato French fries irresistible, proving that the love for this unique flavor transcends mere food.

Why Are People So Obsessed?



The obsession surrounding the Kiss of French lip balm seems to stem from its novelty and the joy it brings to those who have fond memories tied to French fries. It's more than just a product; it represents a nostalgic experience packaged into a luxury item, allowing people to carry a piece of their favorite food with them wherever they go.

As we await the results of the Instagram giveaway, many are left wondering if the Idaho Potato Commission will continue to innovate in the realm of beauty products. Considering the massive success of Kiss of French and the overwhelming response from consumers, it's likely that this won't be the last we hear from them in this space.

In conclusion, the Kiss of French lip balm has set a new trend, merging the worlds of gourmet food and beauty products in an unexpected and enjoyable way. It's a perfect example of how unique ideas can capture the imagination and taste of the public, transforming something as simple as a French fry into a must-have beauty item.

Topics Consumer Products & Retail)

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