Forbes Global Properties and RBN Form Transformative Alliance in Luxury Real Estate

Forbes Global Properties and RBN Form Transformative Alliance in Luxury Real Estate



In an exciting development for the luxury real estate market, Forbes Global Properties and RBN have joined forces in a strategic partnership that will enhance the experience for buyers and sellers across the globe. This alliance is not just a collaboration but a game-changer for high-end real estate transactions, blending both companies’ strengths to deliver unparalleled service and rewards.

A New Chapter in Real Estate



Forbes Global Properties, renowned for connecting discerning buyers and sellers to the world’s most exceptional properties, has partnered with RBN, a leader in luxury real estate referrals. This partnership marks RBN's first international move, allowing it to expand its unique model beyond the U.S. market and into the global high-end sector.

The collaboration will enable clients to earn RBN Reward Points® with every real estate transaction. These points can be redeemed for luxury goods and bespoke travel experiences, establishing a new standard in client incentives. Michael Jalbert, CEO of Forbes Global Properties, emphasized the importance of this partnership, stating, "RBN's innovative model adds incredible value for our agents, as well as their buyers and sellers by rewarding excellence in service and results in a truly differentiated way."

Expanding Global Reach



The alliance boasts a significant international presence, with Forbes Global Properties operating in 27 countries and more than 600 locations. This reach is expected to provide RBN with the global footing it needs to thrive in the luxury real estate market.

Kipp Lassetter, Co-founder and CEO of RBN, expressed excitement about the partnership, noting that it allows them to introduce their model to an international audience and support exceptional real estate professionals worldwide. He remarked, "The rewards for clients are two-fold: buyers and sellers earn valuable points while working with the world's top agents."

Enhanced Client Experience



The real estate landscape is constantly evolving, and client expectations are at an all-time high. With the combination of Forbes Global Properties’ rigorous selection standards for agents and RBN’s performance-based agent-matching model, the alliance is poised to set a new benchmark in the industry. The focus on local expertise and exceptional client service will ensure that clients receive a personalized experience tailored to their unique needs.

This partnership represents a significant shift in the way luxury real estate transactions are conducted. By merging exceptional service with innovative technology, both Forbes Global Properties and RBN are committed to transforming the client experience in the high-end market.

About RBN



Founded in 2019, RBN has quickly established itself as a leading luxury real estate referral network. It connects affluent buyers and sellers with top-tier agents from premier brokerages, specializing in personalized service based on performance and local market expertise. The introduction of reward points aims to make the home buying and selling experience not only rewarding but enjoyable as well.

With rapid growth in the U.S. and now with plans to expand internationally, RBN is set to redefine how luxury real estate transactions are experienced by clients worldwide.

About Forbes Global Properties



Forbes Global Properties is backed by some of the best independent residential brokers in the industry. As the exclusive real estate partner of Forbes, the network is dedicated to connecting the most discerning clients with exceptional properties around the globe. Established in 2020, Forbes Global Properties has grown to include over 20,000 property experts and more than 600 locations across various continents, representing a significant force in the luxury real estate market.

This new alliance between Forbes Global Properties and RBN is a promising sign of what the future holds for the luxury real estate industry, providing enhanced services and exclusive rewards that reflect the needs of today’s sophisticated real estate consumers.

Topics Consumer Products & Retail)

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