#Japan #Tokyo #Subsidy Support #Reaplus #Grant lab

Grant Lab: A New Venture by Reaplus

Introduction to Grant Lab

On July 25, 2025, Reaplus, a company focused on marketing support, announced the launch of its new subsidiary, Grant Lab, based in Shinjuku, Tokyo. Under the leadership of Tatsuya Tokuno, Grant Lab aims to specialize in assisting companies to navigate the increasingly complex world of subsidies and grants. The mission of Reaplus is to shine a spotlight on people, products, and services, and with Grant Lab, it aims to extend its support to businesses in their quest for financial aid.

Addressing the Complexities of Subsidies

In recent years, the Japanese government has expanded its support for startups and initiatives aimed at increasing wages for small and medium-sized enterprises (SMEs). Consequently, the subsidy and grant systems have become more elaborate. Despite high awareness levels—over 80%—among SMEs regarding these programs, actual utilization rates remain dismally low at less than 20%. The complexity of the systems and the burdensome application processes deter many businesses from effectively tapping into the potential funds available.

Reaplus's team has frequently encountered businesses missing growth opportunities due to budget constraints. Recognizing this, they have previously offered closed support for subsidy applications, achieving substantial results. To scale their impact, they have now established Grant Lab, which will provide an environment conducive to corporate challenges, aiming to maximize growth opportunities.

Grant Lab Services Overview

Grant Lab provides comprehensive support through three primary areas:
1. Research on subsidy information and company applicability assessments.
2. Application support with a focus on improving acceptance rates.
3. Follow-up assistance post-acceptance and reporting on results.

These services are particularly vital for small enterprises and startups, where resources are often limited. Grant Lab's dedicated team takes on the complex procedures, allowing entrepreneurs to focus on their core business activities.

Synergies with the Reaplus Group

Grant Lab closely collaborates with Reaplus's marketing and PR divisions, generating synergies that lead to:

• - Effective budget acquisition through subsidy utilization, enabling the implementation of marketing strategies.
• - Suggestions for incorporating subsidies within marketing initiatives for client companies.
• - Support in launching previously postponed projects due to budget limitations.

This integrated approach not only accelerates the growth of client companies but also fortifies their sustained competitive advantages in the market.

Leadership Profile

Tatsuya Tokuno, the CEO of Grant Lab, has a rich background in advertising. He spent three years as a director in an agency, supporting promotional activities using influencer and digital marketing strategies. Transitioning to freelance work, he handled advertising operations and social media promotions for various enterprises, focusing on generating leads from Generation Z and potential customers. In July 2023, he founded Reaplus, where he now oversees five companies, including Grant Lab.

Company Details

• - Company Name: Grant Lab, Inc.
• - Established: July 25, 2025
• - Location: 2F, Nishi Shinjuku Mizuma Building, 3-3-13 Nishi Shinjuku, Shinjuku-ku, Tokyo
• - CEO: Tatsuya Tokuno
• - Capital: 500,000 JPY
• - Business Focus: Subsidy research, application support, and reporting assistance.

Reaplus, founded on July 20, 2023, is headquartered in Daikanyama, Shibuya, Tokyo, and focuses on communication production, talent support, and store management.

Website: Reaplus Official
Note: Reaplus Note