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Hyland Enhances Partnerships with New Referral Program

Hyland, a global leader in content intelligence and automation, has announced the launch of its new Referral Partner Program. This initiative allows consultants, advisory firms, systems integrators, and technology providers to earn commissions for successfully closing deals they help initiate. The program has been designed to incentivize collaboration, recognizing partners for their contributions without the obligations typically associated with reseller agreements.

A New Collaboration Avenue

Under the new referral program, the compensation is based on the actual contribution of partners to closing deals. Partners can earn commissions at different levels—Defender, Advisor, or Ambassador—according to their involvement in each transaction. Commissions range from 5% of the contract value for the first year to 10% of the total contract value, subject to applicable limits. For a typical three-year agreement, this structure could yield up to three times higher compensation compared to standard referral programs, as per Hyland’s analysis of six leading SaaS referral programs.

Available in 37 countries across the Americas, Europe, the Middle East, Africa, and Asia-Pacific, the program features a straightforward agreement, with no program fees involved and published service level commitments from day one.

Importance of Early Engagement

The role of consultants and advisors has increasingly become vital in identifying automation and content processing opportunities well ahead of vendor engagement. Many of these firms seek flexible partnership arrangements with Hyland that do not involve the commitments of a reseller agreement, yet still desire recognition and rewards for their contributions.

The previous absence of a structured means for partners to be recognized until they registered as resellers has now been addressed by this program. It acknowledges the role partners play in introducing Hyland early in business conversations.

Typically, many non-traditional partners have sought a rewards system reflecting their contributions. Previous programs generally offered a fixed reward level upon registration, irrespective of the actual effort exerted towards a successful operation. Hyland’s new structure embraces flexibility, allowing partners to earn rewards based on their specific contributions.

Streamlined Participation

Hyland has aimed to make the program easy for both new and existing partners to join. The onboarding process is simplified, requiring only one contract for organizations to register their interest. Eligible opportunities include new clients as well as inactive accounts that have not engaged in maintenance or subscription with Hyland for 12 months or more.

The referral decisions will be made within five business days, with the confirmation of level and commission provided within fifteen business days post-contract signing. Payment of earned commissions will occur within forty-five days following each client payment.

Existing partners, including resellers and systems integrators, will also find this program beneficial, as it presents an additional avenue to tap into opportunities beyond their primary specialization. The objectives of client success often involve multiple partners, and Hyland's Referral Partner Program enables each partner to leverage their strengths—from identifying opportunities through consulting to executing implementations as resellers or integrators.

Join the Hyland Global Partner Network

This new program complements Hyland's existing sales partner program, presenting a second pathway for engagement in the Hyland Global Partner Network. This network comprises hundreds of partners worldwide and is centered around Hyland's AI-native Content Innovation Cloud platform. It offers partners consistent structures, transparent benefits, and a shared route towards helping clients transition from isolated automation to fully managed and agent-based enterprises, drawing on over three decades of Hyland's experience supporting more than 15,000 clients across over 100 countries.

For consultants, advisory firms, systems integrators, and technology providers looking to identify opportunities for Hyland, the Referral Partner Program offers a quick and effective way to formalize that relationship and earn revenue when business is secured.

Interested organizations can express their intent to join the Hyland Referral Partner Program through the 'Become a Hyland Referral Partner' form. Each organization's eligibility, fees, and program terms will be governed by the Hyland Referral Partner Program Agreement and may vary by client type, product line, or region. Certain clients, including government entities, and specific products/services may not be eligible. Hyland reserves the right to modify or suspend the program at any time.

For more information on the Hyland Global Partner Network, platform, and solutions, please visit Hyland.com.

About Hyland

Hyland is a leader in content intelligence and automation, empowering organizations to transform business content into governed intelligence that accelerates decision-making and enhances business performance. Trusted by thousands of organizations worldwide—including many Fortune 100 companies—Hyland's open platform leverages AI to convert content, data, and processes into reliable contexts, enabling people, applications, and agents to automate work throughout the content-driven enterprise.