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Celebrate Milestones with James Avery's New College Collection

This spring, James Avery Artisan Jewelry has unveiled its vibrant College Collection, aimed at honoring significant life events such as Mother's Day, Father's Day, and graduations. The collection showcases officially licensed, artisan-crafted jewelry designed for 19 different universities, providing meaningful ways to express school pride and cherished family traditions.

Crafted with care, each piece in the College Collection is made from high-quality sterling silver and adorned with colorful enamel, ensuring durability and a timeless look. According to Karina Dolgin, Chief Product and Revenue Officer at James Avery, this collection reflects the brand’s commitment to craftsmanship and quality, offering heirloom-quality gifts that can be worn every day and personalized through engraving.

A Thoughtful Gift for Every Occasion

The College Collection features various items tailored to different family members and occasions. Here are a few highlights:

• - Enamel School Spirit Charms for Moms: Designed with vibrant colors representing school spirit, these charms are perfect for bracelets or necklaces. Each charm is made from sterling silver and features an engravable back, priced at $96.
• - Money Clips for Dads: These sterling silver money clips not only serve a practical purpose but also showcase pride with an engraved university logo. The clip has an engravable back for personal touches and is priced at $185.
• - Disc Charms for Grads: Ideal for commemorating milestones, these silver charms can mark graduation years, initials, or meaningful dates. Each charm features the official university logo and can be customized on the back, priced at $76.

Options for All Alumni

The collection is designed to cater to various price points and celebrate life moments. From earrings and necklaces to money clips and rings, each piece can be mixed and matched with other popular offerings from James Avery, including sports charms or unique birthstone designs, creating a personalized and meaningful accessory for students, graduates, and fans alike.

The College Collection includes designs from various universities, such as Arizona State University, Baylor University, Florida State University, and many others. The aim is to not only celebrate academic achievements but also to create a legacy that can be passed down through generations.

Convenient Shopping Experience

Recognizing the importance of accessibility, James Avery has strategically placed its stores near participating universities, making it easier for students, parents, and alumni to explore the collection in person. For those unable to visit a store, the College Collection is also available online, providing an opportunity to discover university-themed jewelry perfect for day-to-day wear or special gifting occasions.

About James Avery Artisan Jewelry

Established as a family-owned and vertically-integrated company, James Avery Artisan Jewelry focuses on crafting finely designed jewelry for both men and women. The brand prides itself on producing over 90% of its creations in Texas, using high-quality materials sourced from around the world. With a multi-channel retail presence that includes over 140 stores across seven states and various online platforms, James Avery remains a beloved choice for meaningful and well-crafted jewelry.

Stay connected with @jamesavery on popular social media platforms to keep up with new releases and behind-the-scenes content.

Closing Thoughts

As we embark on a season filled with significant celebrations, James Avery's College Collection offers thoughtful gift options that honor family legacies and special milestones. With its focus on quality, craftsmanship, and personalization, this collection perfectly encapsulates the spirit of education and pride in one's institution.