#Japan #Digital Marketing #Setagaya #Leadplus #Tochigi Bank

Leadplus Enhances Tochigi Bank's Digital Loan Services

Leadplus Co., Ltd., a marketing services provider that caters to various individuals, is making strides in digital marketing by supporting Tochigi Bank’s initiative to acquire personal loan applications through their web platform. Located in Setagaya, Tokyo, and led by President Hiroshi Hori, Leadplus aims to create new customer interaction points in this digital age.

Tochigi Bank has embraced a mission centered around actualizing new value deliverables, collaborating with the local community to forge a sustainable future. In an era characterized by declining populations and shifting customer needs, the bank is committed to promoting digital transformation (DX), broadening digital channels, and reassessing its physical branch functionality. Their focus on enhancing customer engagement through online personal loan applications is a testament to their strategy aimed at efficient store operations and community-rooted service offerings.

To achieve these objectives, Leadplus is deploying a combination of online strategies based on Tochigi Bank’s regional characteristics and user behaviors within their operational area. The approach includes a mix of listing ads, display ads, and social media advertising, tailored to resonate with the local demographic. Leadplus will not only help design these marketing strategies but will also provide ongoing operational support to ensure that more customers have access to apply online.

With a proven track record in managing online advertising across financial institutions nationwide, Leadplus is well-equipped to contribute to Tochigi Bank’s DX efforts. Their customized strategies, which consider regional nuances and customer behavior, are set to facilitate a smoother shift towards digital services.

About Leadplus Co., Ltd.

Established in 2011 as the Japanese branch of the renowned American internet advertising agency, ReachLocal Inc., Leadplus has developed its own advertising management system to streamline operations. This system enables them to offer digital marketing services effectively, even on tight budgets. Their focus isn’t limited to digital marketing; they also provide consulting services and inbound marketing solutions.

They cater to major domestic and international IT companies, providing comprehensive services ranging from consulting to website design and construction. Their expertise extends to implementing marketing automation and content creation, ensuring a seamless experience for their clients.

For more detailed information regarding Leadplus, visit Leadplus Official Site.