Chipotle's Carne Asada Returns Just in Time for Football Season Fun

Carne Asada Makes a Triumphant Return at Chipotle

Starting on Thursday, September 4, Chipotle Mexican Grill is bringing back its popular Carne Asada to the menu across the U.S. and Canada for a limited time. This mouthwatering dish features tender cuts of fresh grilled steak, dressed in lime and cilantro, becoming the star attraction just in time for the football season.

According to recent Google search data, Chipotle's Carne Asada was not only the most-searched menu item for the brand but also ranked as the second-most searched limited-time offering among national restaurant chains. Originally introduced in 2019, this is the fourth time Carne Asada returns, showcasing its impressive popularity among fans.

The Carne Asada preparation at Chipotle is a culinary delight. The steak is marinated and seasoned with a distinct blend of spices such as cumin, coriander, garlic, and oregano, ensuring each bite is flavorful and satisfying. Finished with a squeeze of fresh lime and a sprinkle of hand-chopped cilantro, it promises a fresh burst of flavor that complements the tender steak perfectly. Each serving packs 29 grams of protein, making it suitable for various dietary preferences, including Whole30®, Keto, and Paleo.

Chipotle's Vice President of Culinary, Nevielle Panthaky, suggests trying the Carne Asada in a burrito paired with white rice, black beans, roasted chili-corn salsa, fresh tomato salsa, and cheese. Adding the roasted chili-corn salsa contrasts beautifully with the savory steak, while the fresh tomato salsa enhances the flavor experience, creating a combination that is hard to resist.

To celebrate the start of the college football season, Chipotle is also launching a unique promotion. On Monday, September 15, guests who wear a college football jersey to participating U.S. Chipotle locations after 5 p.m. can enjoy a buy-one-get-one (BOGO) deal on entrées. This BOGO offer applies to all Chipotle proteins, making it an excellent opportunity for fans to enjoy the returning Carne Asada at a great value.

In addition to promoting the return of Carne Asada, Chipotle has partnered with EA SPORTS™ for the latest edition of the College Football video game, College Football 26. This integration allows virtual players to sign name, image, and likeness (NIL) deals with Chipotle to promote Carne Asada within the game. Players can gain in-game benefits, highlighting Chipotle's commitment to real food for real athletes both in real life and on the virtual field.

Furthermore, to mark the return of Carne Asada, Chipotle is offering a $0 delivery fee on all Carne Asada orders made through its app and website from September 8 to September 30. This deal underscores Chipotle's effort to make the return of their beloved Carne Asada accessible to more guests.

Chipotle Mexican Grill, Inc. continues to cultivate a better world with its commitment to responsibly sourced, high-quality ingredients and its innovative approach to the food industry. The introduction of Carne Asada brings excitement not just for taste buds but also for fans looking to enjoy their meal during the gameday festivities. Chipotle remains a leader and innovator in providing guests with great dining experiences while promoting a strong sense of community, especially during significant moments like college football season.

With the Carne Asada back on the menu and exciting promotions for football fans, Chipotle perfectly positions itself as a go-to option this season, encouraging everyone to gather around great food and fun experiences.