#Japan #AI Impact #Tokyo #Conference #MOMENTUM

Momentum to Join BtoB Sales Marketing Conference 2025

Momentum Inc., located in Minato, Tokyo, is excited to share that it will be participating in the upcoming BtoB Sales Marketing Conference 2025, to be held online from October 28 to 30, 2025. The event aims to tackle the rapidly changing dynamics in BtoB business due to the rise of generative AI, highlighting the need for companies to rethink their strategies, marketing, and sales approaches.

As AI technology continues to evolve at an astonishing rate, the expectations of customers are becoming increasingly complex and non-linear. Traditional tactics and fragmented organizational structures are proving ineffective in achieving desired results. In this new landscape, businesses are compelled to ask fundamental questions: “Who are we targeting? Why are we reaching out? What messages are we sending?” This conference provides a platform for industry leaders to engage in meaningful discussions on how to meet these challenges head-on.

During the conference, Momentum's Vice President of Marketing, Yasuhiro Takeshima, will present a session titled “Developing Continuous BtoB Customer Engagement Strategies across Multiple Channels Beyond Initial Touchpoints”, in collaboration with Owl Data. This valuable session will delve deep into methods for maintaining customer interaction beyond the first point of contact, showcasing innovative strategies that can help companies thrive in an AI-driven market environment.

Event Details

• - Event Name: BtoB Sales Marketing Conference 2025: Facing the Essence of Transformation with AI
• - Dates: October 28 (Tuesday) to October 30 (Thursday), 2025
• - Presentation Date and Time: October 29 (Wednesday), 1:45 PM to 2:25 PM (JST)
• - Participation Fee: Free
• - Location: Online (via Zoom)
• - Organizer: Shakou Inc.
• - Registration Link: Register Here

Potential changes in the program may occur, so participants are encouraged to stay updated through the official conference website.

About the Speaker

Yasuhiro Takeshima, Vice President of Marketing at Momentum, began his career at iStyle as a new graduate in corporate sales. Over the years, he has engaged in marketing and management planning in various web-related companies, launching new AI services, and expanding revenue in existing businesses. In addition, he contributed to digital transformation marketing and business planning in a Mitsubishi Corporation group company. Takeshima joined Momentum in 2021 and oversees marketing and public relations as the Vice President of Marketing.

About Momentum Inc.

• - Founder: Kohei Hosoi, President & CEO
• - Location: 2-10-1 Toranomon, Minato-ku, Tokyo, 12th Floor, Toranomon Twin Building East
• - Founded: October 2014
• - Capital: 51,495,251 yen (as of May 2023)
• - Business Focus: Ad verification related services

Founded with the mission of eliminating ineffective advertising, Momentum is Japan’s first ad verification firm dedicated to developing and providing high-precision ad verification solutions. Their goal is to foster a healthier internet advertising environment while creating resources that allow businesses to focus on more essential business challenges by reducing risks and costs associated with digital marketing efforts.

For more information, please visit Momentum's Website.