#Japan #Tokyo #HUMAX Cinema #Nitto Tea #Maison Routin

Exciting New Beverage Collaboration at Humax Cinema

Humax Entertainment Inc., located in Shinjuku, Tokyo, is proud to announce an enchanting collaboration with Nitto Tea, operated by Mitsui Norin Co., Ltd. Based in Minato, Tokyo, this partnership will unveil a delightful range of beverages tailored for winter starting December 26, 2025. The new offerings will include: Honey Vanilla Brown Sugar Oolong Tea, Rich Vanilla Earl Grey Tea, and Peach Jasmine Tea.

This collaboration, which began in the summer of 2022, marks the ninth installment of unique tea menus crafted to fit seasonal tastes. The latest beverages utilize the Milk Tea Bags from Nitto Tea, featuring a blend of flavors such as the Honey Syrup and French Vanilla Syrup from 1883 MAISON ROUTIN, offering a comforting experience perfect for the chilly winter months.

New Drink Lineup

1. Honey Vanilla Brown Sugar Oolong Tea:
- This milky tea combines Nitto Tea's unique black sugar oolong tea bag with 1883's honey and French vanilla syrups, resulting in a flavorful tea with a rich sweetness.

2. Rich Vanilla Earl Grey Tea:
- A refined choice for adults featuring Nitto Tea's Earl Grey bag and 1883 French vanilla syrup. This milk tea has a delicate sweetness, making it less sugary but equally delicious.

3. Peach Jasmine Tea:
- A delightful blend of jasmine and peach flavors, crafted using TC Jasmine Tea bags, Nitto Tea’s Melting White Peach and Golden Peach, and 1883 Mirabelle syrup, providing a refreshing hot tea option.

Price for each drink is set at 500 yen (tax included), with combo options available when purchased with food.

Sale Locations

The beverages will be available at various Humax Cinema locations, including:

• - Ikebukuro HUMAX Cinemas
• - Shibuya HUMAX Cinema
• - Yokosuka HUMAX Cinemas
• - Narita HUMAX Cinemas

Promotional Period

The drinks will be on sale from December 26, 2025, until March 2026.

Responsible Party Comments

A representative from Humax Cinema stated, "This winter, we have crafted beverages that not only warm the body but also lift the spirit. From rich milk teas to more subtle flavors and fruity selections, our lineup offers something for every preference and mood, enhancing the overall movie-watching experience. We encourage all our patrons to enjoy a special hot tea while enjoying their films at one of our locations."

A spokesperson from Mitsui Norin expressed their excitement, saying, "We are thrilled to introduce these warm beverages that can comfort both body and soul. The Honey Vanilla Brown Sugar Oolong offers a rich blend of flavors, while the Rich Vanilla Earl Grey caters to adult palates. Don't miss the delightful Peach Jasmine Tea!"

About Nitto Tea

Nitto Tea's slogan is, "Creating more part of TEA". Founded in 1927, it emerged as Japan’s first domestic brand of black tea, and has since introduced a variety of innovative products to capture the essence of tea while ensuring quality and affordability for customers. Their commitment continues to showcase the versatility of TEA beyond traditional boundaries.

For more about Nitto Tea, visit their official website here.

About Mitsui Norin

Founded in 1909, Mitsui Norin began in forestry before evolving into the tea industry. They provide a wide range of products including household black and green teas while also supplying various tea-based beverages to restaurants and hotels. The company prioritizes innovation, producing high-quality tea extracts and ingredients.

For more information, check out their website here.

About 1883 MAISON ROUTIN

Established in 1883 in Chambéry, France, 1883 MAISON ROUTIN produces artisanal syrups notable for their exquisite flavors derived from natural alpine water. These versatile syrups enhance drinks, desserts, and more, proving to be a high-quality choice in the culinary world.

Discover their syrups here.

In conclusion, the seasonal collaboration between Humax Cinema and Nitto Tea promises to provide an enjoyable movie experience even during the frostiest of winters. Make sure to indulge in these heartwarming beverages soon!