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Discover the Unique Tuna Rice Bowls at Yuuzuumuge

Nestled in the heart of Azabu-Juban, Tokyo, the acclaimed inari sushi specialty store, KITAINARI, is making waves with its new brand, Yuuzuumuge. Launching on August 1, this brand is set to redefine how we perceive rice bowls with their artistic creation: the Ittsu Matsumori Tuna Bowl.

A Culinary Masterpiece

The standout feature of this rice bowl is its striking checkered pattern comprised of alternating layers of lean tuna and fatty tuna, offering not just a feast for the taste buds, but an artistic experience that resembles culinary art. There’s also a simplified version available that consists solely of the lean tuna, allowing for various customization options like extra tuna and flavor changes.

A Deeper Meaning in the Patterns

The Ittsu Matsumori motif is deeply rooted in Japanese culture, symbolizing perpetuity, prosperity, and good fortune. At Yuuzuumuge, this pattern embodies the commitment of the brand to deliver uncompromised taste, health benefits, and beauty in every bowl.

Yuuzuumuge stands for freedom from constraints, encouraging a state of mind that isn’t limited by anything, reflecting a philosophy not only directed towards their culinary creations but also the mindset of the people behind them.

Commitment to Quality Ingredients

• - Rice: The rice used in the creation of these bowls is from Yamagata Prefecture. It’s prepared without sugar and paired with a unique blend of non-alcoholic sweet sake and Yokoi red vinegar, ensuring that the natural flavors of the tuna are at the forefront.
• - Tuna: Known as a national superfood, the tuna is high in protein and low in fat, surpassing even beef and pork in protein content per 100g, making this dish a harmonious blend of health and flavor.

Menu Highlights

• - Ittsu Matsumori Tuna Bowl (Lean & Fat): ¥3,000 (tax included)
• - Ittsu Matsumori Tuna Bowl (Lean Only): ¥2,500 (tax included)

The restaurant also offers custom toppings: an extra serving of tuna for +¥1,000 and various toppings for +¥100 each, including wasabi, sesame soy sauce, egg yolk, yam paste, and sesame oil with green onions.

Perfect for Gifts and Special Occasions

The beautiful presentation and high nutritional value of the Tuna Rice Bowl make it an ideal choice not only for lunch but also as a self-indulgence or a thoughtful gift for someone special. It’s perfect for seasonal treats or business gifts.

The branding and logo design for Yuuzuumuge, just like KITAINARI, were expertly crafted by graphic artist MIHO MURAKAMI.

Store Information

• - Store Name: Yuuzuumuge
• - Location: 2-13-5 Azabu-Juban, Minato City, Tokyo 106-0045, Japan

- 5-minute walk from Exit 4, Azabu-Juban Station on the Toei Oedo Line & Tokyo Metro Nanboku Line

• - Hours: 10 AM to 8 PM (Limited quantities; sales end once sold out)
• - Holidays: Irregular
• - Special Orders: Please contact us at least 3 days in advance if ordering more than 10 boxes.
• - Contact: 03-4400-3980
• - Delivery: Available on Uber Eats - Order Here
• - Instagram: @yuuzuumuge_azabu
• - Official Website: Yuuzuumuge Info

About KITAINARI

KITAINARI, which opened in January last year, specializes in inari sushi that’s made without sugar, cooked with sweet sake and bonito broth. The same location houses both brands to delight sushi and rice bowl enthusiasts alike.

Explore these culinary gems where artistry meets tradition in Azabu-Juban!