Exciting Popup Event for Kaguya-sama: Focus on Exclusive Merchandise and Experiences

Kaguya-sama: Love is War Popup Event Announcement

A unique opportunity awaits fans of Kaguya-sama: Love is War with the highly anticipated Popup Shop scheduled to open on February 27, 2026. Organized by Happinet Media Marketing, a subsidiary of Happinet Co., Ltd, the shop will take place at two prime locations: Shinjuku Marui Annex and Joshin Nipponbashi Store in Japan.

Event Highlights

The popup event is not just an ordinary merchandise sale; it promises an exciting array of exclusive products featuring newly illustrated designs. Attendees can look forward to new items showcasing beloved characters such as Kaguya, Ayaka Sakurayo and Yachiyo Tsukimi. Additionally, merchandise featuring official illustrations of characters like Akira Tei, Kozawa Rai, and Kozawa Noe will also be available.

In addition to shopping, the event will include life-sized character panels and an exhibition of still images from the series. Attendees will have the chance to enjoy promotional videos and trailers associated with the highly anticipated Netflix film version of Kaguya-sama.

Special Offers

Shoppers looking to purchase merchandise will receive special gifts with their purchases. For every 3,300 JPY (approximately $30 USD) spent, customers will receive one random bonus item. In Shinjuku, these items are Trading Cards (with a total of six different designs), while at the Joshin Nipponbashi location, customers will receive Trading Stickers (also in six variations). Note that there is a limit of six bonus items per transaction.

Important Visitor Information

As the event is expected to attract a large crowd, there may be entry restrictions or the need for numbered passes. Those planning to attend should be prepared for potential lines or waiting times.

Venue Details

- Shinjuku Marui Annex (6th Floor, Calendarium)

- Address: 3-1-26 Shinjuku, Shinjuku-ku, Tokyo 160-0022
- Hours: Weekdays 11:00 AM - 7:00 PM, Saturdays and Holidays 10:30 AM - 7:00 PM
- Event Page

- Joshin Nipponbashi Store (2nd Floor, Disk Pia Special Venue near elevator)

- Address: 5-9-5 Nipponbashi, Naniwa-ku, Osaka 556-0005
- Hours: 10:00 AM - 8:00 PM
- Event Page

Mark your calendars for this exciting event, running from February 27 to March 8, 2026. Don't miss your chance to dive into the world of Kaguya-sama and grab exclusive merchandise that you won’t find anywhere else!

For more information on the Netflix movie Kaguya-sama, make sure to visit its official website.

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