CSTS Unveils PremierX™ with a Lucrative Launch at Pier 17 in New York City

CSTS Launches PremierX™: A New Era of Entertainment

CSTS Enterprises, a prominent name in sports and entertainment, has officially launched its new global entertainment brand, PremierX™, during an exhilarating inaugural event known as PremierX™ AFTER DARK. This significant occasion was hosted at the chic Rooftop at Pier 17 in New York City on October 30, 2026, coinciding with Halloween weekend, creating a vibrant atmosphere embraced by fans and attendees alike.

As twilight descended over the iconic Manhattan skyline, attendees gathered on the rooftop, with its stunning views of the Brooklyn Bridge and the city providing a picturesque backdrop. The ambiance was electrified by high-energy performances that featured celebrated artists like Swae Lee, Lil Xan, Armani White, DJ Soda, and Nate Wyatt. Together, these performers delivered an unforgettable soundscape that resonated with the crowd and set the tone for the brand's vision of premium and culturally connected experiences.

According to CSTS’s Group CEO, Abel Zhao, the successful execution of this event marks a pivotal milestone for the organization. He stated, “The success of AFTER DARK reinforces our position as a leading experience company. This event signifies the official entry of PremierX™ onto the global entertainment stage and validates our aspiration to create iconic experiences that transcend cultures.”

Jason Liu, Regional Director of CSTS USA, echoed this sentiment, emphasizing the brand’s dedication to confronting the growing demand for live experiences that enrich music, culture, and lifestyle. Liu remarked, “The response we received from attendees and partners reflects the burgeoning appetite for premium live experiences that unite diverse audiences under the PremierX™ umbrella.”

The Rooftop at Pier 17 not only showcased CSTS branding throughout the event but also served as the ideal venue for PremierX™, given its reputation for bringing people together through dynamic cultural events. Tyler Jones, Senior Vice President of Operations at Seaport Entertainment Group, which manages the venue, articulated why it was a fitting choice for the PremierX™ launch. “The Rooftop is distinguished by its spectacular setting, making it a natural home for the kind of globally minded events we aim to host. It’s about creating magic in a one-of-a-kind space that draws in the community.”

As CSTS continues to carve out its niche at the intersection of entertainment, sports, and travel, the launch of PremierX™ holds significant promise for future endeavors. Following this success in New York, the brand is set to expand its reach internationally, with events and collaborations planned across North America, Asia, and Europe.

In essence, PremierX™ is not merely a brand but a movement—one that aims to redefine what live entertainment looks like in today’s era, promoting a spirited connection through immersive experiences that reflect global culture.

As an integral player in the media and entertainment landscape, CSTS Enterprises is looking forward to shaping memorable experiences through its innovative approaches involving music, cultural narratives, and travel—the foundations of their new venture. With anticipation building for upcoming events, fans are sure to keep a keen eye on what PremierX™ unfolds next in the world of entertainment.

About CSTS Enterprises:
CSTS Enterprises is an innovative media and entertainment agency headquartered in New York City, dedicated to creating compelling experiences that resonate with diverse audiences globally. The company’s endeavors include notable partnerships with major events like the FIFA World Cup and the UEFA European Championship, showcasing its commitment to producing world-class entertainment.

About The Rooftop at Pier 17:
The Rooftop at Pier 17 is recognized as New York City's premier concert venue, seamlessly melding world-class entertainment with breathtaking views of the Lower Manhattan skyline. It has established itself as a cornerstone for cultural expression through its annual Seaport Concert Series, attracting visitors from all over.