#USA #New York #AFicioNAdo #AFNA Wine Certified #Rachel Martin

AFNA Wine Certified: Pioneering Education for Non-Alcoholic Wine Professionals

AFicioNAdo™, renowned as the first dedicated certification program for alcohol-free beverages, is set to launch the AFNA Wine Certified™ on August 15, 2025. This innovative program aims to equip beverage professionals with essential skills and knowledge in the rapidly expanding realm of non-alcoholic wines, paving the way for a new standard in beverage education.

A New Era in Beverage Education

Co-founded and authored by Rachel Martin, a notable figure with over two decades in the wine industry, this certification arises amidst growing consumer interest in mindful drinking. AFNA Wine Certified™ not only provides a comprehensive curriculum but also integrates technology, ensuring that learners experience a swift return on investment.

Nielsen-IQ reports that the sales of non-alcoholic beer, wine, and spirits in U.S. off-premise outlets have soared to $740 million, reflecting a 31% increase year-over-year. This boom is primarily attributed to the emerging trend of consumers seeking premium non-alcoholic options, presenting a lucrative opportunity for beverage professionals.

Program Features and Benefits

The AFNA Wine Certified™ program offers a detailed curriculum covering various aspects, including:

• - Wine Styles and Production: Understanding different types of non-alcoholic wines and how they are produced.
• - Market Trends: Insight into the evolving landscape of non-alcoholic beverages.
• - Labeling and Service Standards: Standards pertinent to U.S., European, and Canadian markets.
• - Assessment for Certification: Professionals must achieve at least 80% on a final exam to earn their certification, which is designed to enhance the customer experience.

Learners expect near-immediate benefits, with many reporting enhanced confidence and credibility in their expertise within just a week of completing the program.

The Experts Behind the Program

Rachel Martin, co-founder of Oceano Wines and a pivotal figure in luxury non-alcoholic wines, emphasizes the significance of this certification. With her extensive background in viticulture and successful ventures in the non-alcoholic sector, she is well-poised to lead the program. Rachel’s contributions have stirred attention in major publications such as Forbes and Bloomberg, showcasing her influence in the industry.

Why This Certification Matters

As consumers actively engage in mindful drinking, there is an increasing demand for knowledgeable professionals in the non-alcoholic space. AFNA Wine Certified™ positions individuals as leaders capable of navigating this market, ultimately fostering new revenue streams for their businesses.

The opportunity this certification presents is timely; as the industry anticipates hitting $1 billion in non-alcoholic beverage sales by 2026, it is imperative that beverage professionals are well-prepared to meet these demands.

Enrollment Details

Registration for AFNA Wine Certified™ will open in August 2025, with program details available on AFicioNAdo’s website, alcoholfreeaficionados.com.

Conclusion

The introduction of AFNA Wine Certified™ reflects a pivotal moment for beverage education and the industry as a whole. With a comprehensive curriculum led by experts like Rachel Martin, this program promises to shape the professional landscape of non-alcoholic wines and set a benchmark for excellence.

For industry leaders seeking to elevate their knowledge and position themselves competitively in this growing market, AFNA Wine Certified™ presents a golden opportunity to innovate and thrive.

Contact:
Meagen Coester, Founder and CEO, AFicioNAdo™
Email: [email protected]
Phone: 972-821-6983