Repro's Push Notification System Standardized in AIU's App Members Service
In a significant development for mobile application solutions, Repro Inc. has announced that its push notification platform will be standard protocol for AIU Corporation's App Members service. This marks a major milestone in enhancing customer engagement across approximately 6,900 stores nationwide, with the implementation expected to begin progressively across around 630 existing applications. Additionally, all future apps developed within this service will also incorporate the Repro App as part of their core functionality.
The App Members service provided by AIU targets a diverse range of industries including dining, retail, beauty, hospitality, and real estate. As of April 2025, this service is set to be utilized by approximately 850 companies and facilitate over 630 application developments aimed at boosting foot traffic and strengthening customer connections.
This shift came after AIU's previous push notification service recently announced its discontinuation, making the selection of a successor imperative. During the process, there were numerous factors to consider for this transition, including service stability, scalability, enhancement for future marketing strategies, ease of adoption and operation, as well as technical support. Ultimately, Repro's capacity to flexibly integrate and analyze customer data sourced from external systems emerged as a significant differentiating factor, setting it apart from other available tools.
The reliability of Repro's push notification system, which boasts the capability to process approximately 1 million notifications in just 10 seconds, further bolstered its selection. The system's annual uptime performance of 99.9999%—excluding temporary interruptions caused by external factors—highlights the solid operational framework Repro provides.
Moving forward, AIU and Repro are considering expanding their collaboration to include app-specific messaging and segmented marketing strategies, showcasing a commitment to enhancing the capabilities of their integrated solutions.
As Repro continues to nurture partnerships with developers and other entities engaged in app services, its focus remains on bolstering the stability and operational support of application businesses. This commitment is key to ensuring trust in both development and ongoing management, thereby propelling growth through technology.
About Repro Inc.
Repro Inc. is a marketing solutions company that leverages technology and human expertise to address challenges between people and services. Their customer engagement platform, Repro, enables personalized communication with users at the right time, content, and channel, optimizing revenue generation through specialized professional services. In addition to their core offerings, Repro provides a web optimization tool called Repro Booster, which enhances webpage loading speeds simply and efficiently.
About AIU Corporation
AIU Corporation offers a comprehensive app development and operational support service called App Members, primarily targeting businesses with physical stores. They have developed an extensive range of multifunctional apps that incorporate features like membership cards, stamp cards, reservations, and coupons, supporting initiatives aimed at enhancing customer experiences and driving repeat visits.
Both companies are poised to leverage their strengths to redefine customer engagement in Japan's evolving digital landscape.