#Japan #Jewelry #Bloody Mary #Shibuya #Stella Polaris

Discover the Stella Polaris Collection from Bloody Mary

The renowned accessory brand Bloody Mary, managed by Beyond Cool Co., Ltd., is set to unveil its new collection titled Stella Polaris beginning April 25, 2026. The name Stella Polaris translates to "Star of Light" in Latin, encapsulating the essence of a collection designed for individuals grappling with doubts and seeking their path in life. This intriguing collection draws inspiration from a mystical jewelry store where one unexpectedly finds accessories that instill a sense of courage to move forward, gently guiding the heart along a personal journey.

The Stella Polaris collection encourages wearers to embrace their unique narratives, embedding within each piece the hopes and intentions that serve as a guiding star. Along with the collection’s release, customers will be gifted an exclusive original card that reflects the collection's theme.

Release Details

• - Launch Date: April 25, 2026 (Saturday)
• - Available at: Bloody Mary Harajuku Store, Beyond Cool Castle, Beyond Cool Hamamatsu Store

A Magical Story Awaits

The collection is not merely a display of jewelry but a narrative steeped in magic. It invites wearers into a world lying at the intersection of reality and dreams. Picture a calm evening, where a quiet alley reveals an uncharted shop, absent in any guide. The slightly faded sign reads Stella Polaris. Those who find this elusive place are often burdened by their troubles, seeking answers beyond the ordinary.

Upon entering, a serene atmosphere encapsulates them. The ambiance mimics an observatory filled with starry memories, with gemstones flickering like stars, not directing the future but imparting the courage to advance. Each stone reflects the wearer's potential and envelops wandering hearts with warmth.

As they carefully select a gemstone and leave the shop, the familiar cityscape greets them, yet the store has vanished into thin air. Then, a glimmer on the cobblestone catches their eye—a card resting there. The moment their fingers touch both the gemstone and the card, a soft tremor ignites within their heart.

Stella Polaris is more than just jewelry; it symbolizes the gentle light born from the union of humanity and the cosmos. Every night, somewhere on a street corner, a light quietly flickers for someone lost, illuminating the path of destiny as a guiding star.

Features of the Collection

The Stella Polaris collection features exquisite pieces:

• - Octo Bracelet (BMB1678S, BMB1678M)

- Material: SV925
- Size S: 67mm x 48mm, thickness 3mm, weight 22.0g, Price: ¥99,000 (incl. tax)
- Size M: ¥107,800 (incl. tax)

• - Octo Ring (BMR1677)

- Material: SV925, Size: #5 to #23
- Dimensions: 7mm in height, 24mm in width, 4mm in thickness, weight: 6.5g (size #13), Price: ¥36,300 (incl. tax)

• - Queen Decim Ring (BMR1680)

- Material: SV925, Size: #13 to #25
- Dimensions: 31mm in height, 27mm in width, 13mm thickness, weight: 35.5g (size #19), Price: ¥121,000 (incl. tax)

• - Novem Series

- Features pendants and earrings designed with pink tourmaline and crafted from SV925, with prices ranging from ¥37,400 to ¥63,800 (incl. tax).

About Bloody Mary

Established in 1999, Bloody Mary emerged as a silver accessory brand, weaving together themes like nature, faith, and fusion. The brand is known for its intricate designs that represent flowers and animals, each handcrafted to evoke a unique story. As the brand motto suggests, it aims to create jewelry that serves as a personal talisman rather than mere decoration. For more on their enchanting offerings, visit their website at Bloody Mary.

Contact Information

For inquiries, reach out to Beyond Cool Co., Ltd. at:

• - Address: 3-13-22-207 Sendagaya, Shibuya, Tokyo
• - Phone: 03-6804-5201

Join Bloody Mary in discovering your path with the new Stella Polaris collection, where every piece is a beacon of hope and inspiration!