#USA #St. Louis #Energizer Holdings #Harry Kane #EVEREADY

Harry Kane Joins EVEREADY® as Global Brand Ambassador

In an exciting announcement, EVEREADY, a prominent brand in the battery and lighting sector, has named England men's soccer captain and Bayern Munich striker Harry Kane as its new Global Brand Ambassador. This strategic partnership is part of an extensive international marketing effort aimed at broadening EVEREADY's presence around the globe.

The EVEREADY brand is synonymous with trust, providing quality products at affordable prices. As the company aims to enrich the lives of families with reliable power solutions, bringing a figure like Kane into the fold aligns perfectly with their vision. Kane, known not just for his incredible talent on the pitch but also for his dedication to family, represents the values that EVEREADY stands for.

Lori Shambro, Chief Marketing Officer of Energizer Holdings, expressed her enthusiasm for the partnership, stating, "We’re thrilled to build this partnership with a true global footballing icon. Our collaboration with Harry is a crucial part of our efforts to connect with new consumers around the world."

This multi-year partnership will see Harry Kane take center stage in various EVEREADY marketing campaigns. His image will be utilized across social media platforms, digital channels, eCommerce, outdoor advertising, and even in-store displays. The goal is clear: to highlight how EVEREADY’s high-quality, affordable products can help families balance their busy lives and budgets.

Kane himself expressed excitement over the collaboration, stating, "I am excited and proud to be working with EVEREADY. They are a trusted global brand known for being there when it matters most, especially in keeping homes running smoothly. I look forward to working with them!"

As an international football superstar, Kane has an impressive track record. He is the all-time top scorer for Tottenham Hotspur and the England national team, adorned with numerous accolades such as multiple Premier League Golden Boots, Bundesliga's top scorer titles, and even the European Golden Shoe. Recently, Kane made headlines by becoming the fastest player in one of Europe’s top five leagues to reach a century of goals—an achievement that highlights his prowess as both a leader and a scorer.

This collaboration between EVEREADY and Kane is expected to deliver substantial exposure for the brand, making strides in connecting with a broader audience. As EVEREADY commits to enhancing the accessibility of affordable power across the globe, they are well poised to leverage Kane’s influence to reach both existing customers and future admirers of the brand.

Furthermore, the partnership reflects a strategic approach to marketing that resonates with contemporary consumers who value reliability and quality in the products they choose for their homes. With Kane as the face of EVEREADY, the brand is set to navigate a new chapter in its history, aiming to resonate with families seeking dependable power solutions in their everyday lives.

For more information on EVEREADY and their offerings, please visit Eveready.com. As this collaboration unfolds, it will be interesting to witness the impact of Kane's influence on EVEREADY's brand strategy and market reach.