Palsystem Tokyo's 'Onigiri Good' Campaign
Life Co-operative Palsystem Tokyo, located in Shinjuku, Tokyo, is set to kick off its latest initiative, the 'Onigiri Good' campaign, starting on June 19. This campaign is part of the wider 'Onigiri Good' action, which aims to promote rice consumption and enhance food education in Japan.
As we witness a decline in domestic rice consumption, Palsystem has undertaken various measures to tackle this issue, creating the 'Rice for Tomorrow' initiative in which they encourage supporting rice-producing regions through increased rice consumption. The 'Onigiri Good' project particularly emphasizes the joy of making and savoring onigiri, Japan's beloved rice balls.
Campaign Details
To participate in the 'Onigiri Good' campaign, individuals need to follow the official Palsystem Tokyo account on X. After following, they can easily join by clicking the participation button and posting a message. The campaign runs from June 19 to July 5, 2026, and aims to educate participants about rice while also creating a supportive community for rice producers.
How to Participate:
1. Follow Palsystem Tokyo's official X account (
@palsystem_tokyo).
2. Click on the participation button found in the campaign post.
3. Press 'Post' to complete the participation.
Upon participating, contributors will enter a draw for a chance to win exciting prizes. Twenty lucky participants will receive a set consisting of Hokkaido Nanatsuboshi rice (450g) and Shimanato chicken with green onion miso (90g).
Initiative to Support Children's Cafes
For each action counted, including posts from the campaign, Palsystem plans to donate rice directly to children’s cafes and support organizations upon reaching a total of 10,000 actions. Every contribution counts as they aim to make a positive impact on the community.
Join Us for a Good Cause
Palsystem Tokyo encourages everyone to take part in this fulfilling campaign, emphasizing the significance of healthy rice consumption in nurturing the future of food education. The campaign not only benefits consumers but also strives to uplift the quality of life for children in need through rice donations.
You can find out more about this campaign and its impact by visiting the special page on the Palsystem website. Together, let's make rice consumption a delightful and community-oriented endeavor!
For further details, here's the link to the campaign page:
Onigiri Good Campaign
About Palsystem Tokyo
Founded in Shinjuku, Tokyo, Palsystem is committed to supporting local producers and fostering community resilience. Under the leadership of Chairperson Yoko Nishimura, Palsystem strives to enhance food security and sustainability through various initiatives, obeying a strong cooperative spirit among its members, which currently number approximately 539,000. With an extensive operational turnover of 88.32 billion yen (as of March 2025), Palsystem is a leading player in Japan's consumer cooperative sector.