Delight Your Summer with the New Ehime Tart-style Ice Cream Launch

New Release: Ehime Tart-style Monaka Ice Cream

In a delightful collaboration between Kojimaya Dairy Manufacturing Co., Ltd. and Ichiroku, the Ehime confectionery association, a brand new ice cream treat is set to hit the shelves on July 20, 2026. This innovative ice cream, titled Ehime Tart-style Monaka Ice, promises to be a refreshing addition to your summer treats, housing the beloved flavors of the Ichiroku Tart.

What Makes It Special?

Ehime Tart-style Monaka Ice takes inspiration from the iconic Ichiroku Tart, known for its delicate flavor profile derived from yuzu, a citrus fruit unique to Ehime Prefecture. This product is designed with the utmost care and focuses on quality, made with monaka—a traditional Japanese wafer—crafted from rice flour enriched with brown sugar. Each bite reveals a smooth milk ice cream with an understated sweetness, perfectly complemented by the authentic yuzu filling that has been molded directly from the tart’s signature yuzu peel, focusing on its natural zest and fragrance.

Flavor Fusion

What sets this ice cream apart is its commitment to utilizing the yuzu peel exclusively, without any artificial flavoring. The result is a delightful blend where the creamy richness of the milk ice cream harmonizes with the sophisticated notes of the yuzu filling, evoking the essence of traditional Japanese sweets. Each spoonful is designed to be a memorable experience, bursting with Japan's culinary heritage.

Pricing and Availability

- Retail Price: 324 yen (inclusive of tax)
- Net Weight: 100ml

You can find Ehime Tart-style Monaka Ice available for purchase at various locations, including Ichiroku Honpo Dogo Main Store, supermarkets, convenience stores, and highway rest stops, with plans for broader distribution in the future, allowing more fans to enjoy this exquisite treat.

Companies Behind the Creation

Ichiroku Co., Ltd.

Founded in Matsuyama, Ehime, Ichiroku Co., Ltd. has been a cornerstone of Japanese confectionery, crafting delightful sweets that showcase local ingredients. The company's flagship product, the Ichiroku Tart, has garnered immense love over the years, and this collaboration aims to elevate the region’s sweet treats while promoting its charm.

For more details, visit: Ichiroku Website

Kojimaya Dairy Manufacturing Co., Ltd.

With over 70 years of experience producing ice cream and a focus on delivering joy and safety through food, Kojimaya Dairy is proud to contribute its expertise to this collaboration. They cater to consumers' unique needs, offering private-brand ice creams and confections by employing small-batch production techniques.

Discover more at: Kojimaya Website