XGIMI Launches Innovative Home Entertainment Concept at CES 2025

Introduction to XGIMI Ascend

XGIMI, renowned for its dedication to high-quality projectors and laser TVs, is set to redefine home entertainment with the introduction of its latest concept product, the XGIMI Ascend. Showcased at CES 2025, this innovative device combines cutting-edge technology with streamlined design, making it a standout addition to the company's product lineup. The Ascend features a unique 2-in-1 design that integrates a motorized Ambient Light Rejection (ALR) screen with two premium Harman Kardon soundbars, all tailored to enhance viewing experiences in a multitude of living spaces.

Elevating Home Entertainment Experience

A New Aesthetic and Functionality

The XGIMI Ascend introduces users to a 100-inch motorized, floor-rising screen, designed to elevate home entertainment with ease and sophistication. It seamlessly pairs with the AURA 2, the latest ultra short-throw projector from XGIMI. This combination not only optimizes visual performance but also emphasizes the aesthetics of modern design. Ascend can be adjusted to just a third of its height for intimate settings or fully extended for immersive cinematic experiences. The ability to transform any room into a home theater instantly sets Ascend apart from traditional solutions.

Technological Innovations

Engineered for versatility, Ascend offers exceptional capabilities, rejecting ambient light to maintain visual clarity across diverse lighting conditions. The incorporation of advanced contrast ratio enhancement ensures viewers enjoy vibrant images regardless of environmental factors. Furthermore, the device highlights user-friendly features, including the AURA 2’s sophisticated Auto Lens Cover, which boasts motorized wing-like doors that not only protect the lens but also add a touch of modern elegance to the setup.

High-Quality Audio Integration

Pairing with the Harman Kardon soundbars, the Ascend promises to deliver exceptional audio quality. The soundbars are equipped to transform any standard room into a cinematic space, making it perfect for all home theater enthusiasts. Furthermore, the AURA 2 elevates the auditory experience with its integrated 60W Harman Kardon speakers, enhancing sound dimensions with DTSX® and Dolby Atmos® technology, coupled with vivid visuals via Dolby Vision® HDR imaging.

Vision for Future Innovations

While still a concept, XGIMI Ascend represents the future of home entertainment. It exemplifies the company's commitment to pushing technological boundaries through creative engineering and innovative design. The potential of Ascend to deliver high-quality cinematic experiences in an all-in-one configuration reaffirms XGIMI's dedication to evolving projector technology for enhanced home viewing.

CEO's Insight

Apollo Zhong, CEO of XGIMI, expressed excitement about Ascend's debut: “We are thrilled to introduce Ascend at CES 2025 and showcase our latest technological explorations. It symbolizes our relentless pursuit of innovation in home entertainment, showcasing powerful and elegant solutions that enhance everyday lives.”

Aiming for Accessibility and Premium Quality

In addition to Ascend, XGIMI is also presenting the HORIZON S Max, part of its new HORIZON S Series. This projector, developed using consumer feedback from the original HORIZON Max, exemplifies XGIMI’s commitment to delivering premium projection technology with a focus on accessibility. The HORIZON S Max series maintains exceptional imaging standards while ensuring usability. Available from $1,299, both the HORIZON S Max and its counterpart, the HORIZON S Pro, are positioned to provide a premium cinematic experience without compromising on accessibility.

Conclusion

XGIMI's showcase at Pepcom during CES 2025 highlights the Ascend concept and new projector innovations, reiterating the brand's roadmap to redefining home entertainment. As XGIMI continues to innovate, the desire for immersive and adaptive solutions for any living space seems well within reach. For those eager to explore the future of home entertainment, Ascend is surely a glimpse into the next level of viewing experiences.

To learn more, visit the XGIMI website, or follow their updates on social media channels like Instagram, Twitter, and LinkedIn.