#Japan #Tokyo #Oral Care #Lotte #Nana Seino

New Oral Care Habit Introduced by Nana Seino

Actor Nana Seino is stepping into the spotlight as she shares a new habit aimed at reducing plaque in the latest commercial for Lotte's Xylitol Oraltect Gum. This time, she is joined by renowned co-stars Kiriko Isono, Yumi Morio, and Naomi Matsui, making this a significant reunion for the four, particularly as their combined appearances date back nearly 30 years. The CM will air nationwide starting September 30, 2025.

The theme of the new commercial, "Chewing and Brushing: A New Habit to Reduce Plaque," promotes the idea that combining the conventional practice of brushing with the gum's chewing care can lead to a reduction in plaque. Seino takes on the role of a communicator, conveying important information about oral care in a lively exchange with her three co-stars.

Dressed in a fresh green outfit reflecting the essence of the Xylitol Oraltect Gum, Seino brought vibrant energy to the set. The shoot progressed smoothly, reflecting the good chemistry among the cast. The three co-stars, experienced actresses in their own right, shared valuable advice and catered to each other's performance, showcasing an impressive display of teamwork throughout the filming. The making-of video that captures her collaborative spirit is also a must-watch for fans.

The commercial not only highlights essential oral care tips but also includes a behind-the-scenes interview segment where Isono, Morio, and Matsui engage in a lighthearted discussion about oral care among peers. Their banter, enriched with years of working together, adds a charming touch to the campaign, drawing connections between personal anecdotes and the product's benefits.

Making of the Commercial

The warm and lively atmosphere at the filming location was palpable. Upon entering the studio, Isono, Morio, and Matsui greeted the staff with cheerful enthusiasm. When Isono spotted the making camera, she energized everyone by striking a fighting pose and announcing, "I’ll do my best!"

This commercial marks a special occasion as it coincides with a long-awaited reunion among the actresses. Their familiarity with one another shone through, leading to moments of perfectly timed exchanges that delighted the director and crew. As they discussed their oral care challenges, moments like “I totally get that!” highlighted their camaraderie.

While waiting for their turn, the co-stars enjoyed conversations about the colorful set and shared personal updates. Isono was keen on ensuring everything was perfect and asked to retake a scene that didn't meet her standards. Morio also guided her peers by sharing acting tips while exchanging spontaneous ideas, demonstrating their commitment to producing a high-quality commercial.

Seino Faces the Veteran Actors' Curiosity

Nana Seino, joined by the more experienced three, perfectly encapsulated the fresh charm of the new advertising campaign. Isono and the others expressed their interest in Seino, asking numerous questions about her experiences, wardrobe selections, and her journey as an actress, which kept Seino on her toes amid the friendly inquiries. Their conversations teemed with laughter and mutual admiration, creating an inviting atmosphere that encouraged open dialogues.

Insights from Filming and Interviews

After wrapping up, the actresses gathered for an insightful interview reflecting on their experiences while promoting the oral care message. Seino expressed her excitement about returning for the second consecutive year. With various takes on how to convey the message, all shared that their unique expressions combined to create valuable content for viewers.

Morio, Matsui, and Isono highlighted how the new practices they embark on resonate well with their lives, emphasizing the importance of keeping oral care fresh and invigorating.

Seino shared that even amidst the shoot's demands, the gum provided a refreshing pick-me-up that kept her energized and ready to tackle the day. Their greater engagement with oral health led them to creatively integrate the product into their daily routines.

The commercial ultimately promotes not only a product but also a collective message about the importance of integrating new habits for better oral hygiene, enhancing daily experiences for all.

Product Overview

Following the commercial's release, the new Xylitol Oraltect Gum—available in Clear Mint and Citrus Mint—aims to enhance oral care practices nationwide. It is packaged conveniently, containing 21 grams of gum (14 pieces) at an accessible price. The product incorporates eucalyptus extract, aiding in the reduction of plaque and maintaining healthy gums. _Eat two pieces, chewing them for five minutes at least five times a day while also regularly visiting a dentist for optimal care._