ChangAn Automobile Unveils Three Strategic Plans at Auto Shanghai 2025

At the renowned Auto Shanghai 2025, taking place from April 23 to May 2, 2025, ChangAn Automobile showcased its comprehensive roadmap for the future. Under the theme "Together for a Smarter World," the company presented three pivotal strategic initiatives: the Shangri-La Mission, the Dubhe Plan, and the Vast Ocean Plan. These strategies herald a new era of innovation and strategic enhancements aimed at elevating ChangAn's standing in the global automotive landscape.

The Shangri-La Mission

One of the highlights is the Shangri-La Mission, which focuses on expanding ChangAn's product line over the next five years. The ambitious initiative aims to introduce 45 new models globally, with 37 classified as energy-efficient vehicles. Among these, 20 models are set to launch in 2025 alone, including new energy vehicles such as the AVATR 06, DEEPAL S09, and CHANG-AN Q07.

In collaboration with CATL, ChangAn is also pursuing advancements in essential electrolyte technologies and fast-tracking the development of solid-state batteries, with a prototype expected by late 2025. This will lead to installation trials in 2026 and mass production projections in 2027. The company also unveiled its innovative smart battery collision control system and the rapid-charging Kirin 4C battery design, further solidifying its commitment to pioneering battery technologies.

The Dubhe Plan

ChangAn's Dubhe Plan, marked as version 2.0, commits a staggering investment of 20 billion yuan over five years aimed at bolstering the development of advanced AI models and end-to-end assisted driving technologies. An equal funding of 20 billion yuan will focus on nurturing the low-altitude economy, including the emergence of flying cars. Comprehensive updates will also be made to their Intelligent TS Drive, TY Cockpit, and TH Chassis systems, introducing over 50 advanced functions tailored to user requirements.

The Intelligent TS Drive system will see the launch of five variants, with the LiDAR PRO version set for mass production by the end of 2025. ChangAn is poised to allocate over 200 billion yuan to automotive tech advancements in the next decade, facilitating test flights of flying cars this year and setting a target for humanoid robot production by 2028. The company's NextLab in Shanghai will anchor global innovation within automotive design.

The Vast Ocean Plan

On a global scale, the Vast Ocean Plan is a formidable strategic initiative. ChangAn is set to invest upwards of 15 billion dollars by 2030 to escalate its international sales to 1.5 million vehicles annually while expanding its overseas workforce to 10,000 employees. With a strategic market framework dubbed “6+2,” the company aims to establish footholds in five pivotal regions to match China's strategic level.

This move will bolster its market capacity from 30 million to 50 million, facilitated by 11 KD projects in countries like Kazakhstan and Egypt, potentially adding 500,000 units of production capacity. ChangAn will also penetrate new markets in Brazil, Algeria, Indonesia, Germany, and Australia, with aspirations to complete coverage across major regions by 2026.

Zhu Huarong, the president of ChangAn Automobile, expressed the company’s unwavering commitment to overcoming challenges and continuing its evolution. "With our historical spirit of innovating through change and persevering through adversity, combined with our rich cultural heritage, strategic execution, exceptional team, and robust R&D capabilities, we are confident in navigating turbulent waters to accelerate our transformation and realize our vision of becoming a world-class automotive brand. Our mission remains to lead sustainable mobility and benefit humanity."

Conclusion

As ChangAn Automobile looks ahead, its bold plans outlined at Auto Shanghai 2025 underline its commitment to innovation, sustainability, and global expansion. With a proactive approach to green mobility and cutting-edge technology, ChangAn is undoubtedly charting a course toward a transformative future in the automotive sector.