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GAC's Exciting Partnership with Villarreal

On November 8, 2026, Villarreal achieved a commendable 2-0 victory against Getafe at the well-known Estadio de la Cerámica. In celebration of this achievement, GAC, the official automotive partner of Villarreal CF, took a moment to join in with the fans, acknowledging the team's determination and commitment to excellence in LaLiga. This partnership represents not only a successful sporting collaboration but also a deepening of ties with European consumers.

Bridging Cultures Through Football

Villarreal, affectionately referred to as the 'Yellow Submarine,' boasts strong local roots while also carrying an international fanbase. For GAC, collaborating with this football club is a strategic move to connect with both local and global audiences. Football is a vital aspect of Spanish culture, and it offers a common ground for building meaningful relationships.

Shared Values and Enduring Bonds

The principles of teamwork, resilience, and continuous improvement serve as the foundation of GAC’s partnership with Villarreal. The team’s perseverance during their match resonated with GAC’s commitment to innovation and quality. This shared ethos illustrates GAC's determination to establish itself in the European market under the brand slogan, "GAC. THE ENGINEERS," which emphasizes a rigorous focus on engineering and long-term value creation.

Additionally, GAC CARE+, the global service brand of GAC, exemplifies this commitment by delivering international standards of service tailored to local needs. This includes roadside assistance, replacement parts supplied from Rotterdam, and a technical support team based in Europe—all designed to enhance the customer experience in the automotive sector.

Building Trust through Football

This collaboration not only aims to develop long-term relationships but also seeks to take automotive communication beyond traditional channels. By leveraging football, GAC aspires to build brand familiarity and trust, allowing fans to explore their vehicles and appreciate the company’s dedication to reliable, quality, and technologically advanced mobility.

Focused on Long-Term Growth in Europe

Europe represents a key market for GAC’s international expansion strategy. The partnership with Villarreal complements the company’s initiatives around product launches, commercial network development, and adapting local operations to bring automotive activities closer to everyday life.

Among the standout vehicles in GAC's European lineup are the electric SUV AION V and the compact electric model AION UT. These models cater to family transportation needs and daily commuting, embodying the company’s commitment to safety, quality, and practicality. Notably, both vehicles have received a five-star safety rating from Euro NCAP and are produced locally in Austria in partnership with Magna.

A Unified Vision for the Future

The collaboration falls under GAC's global strategy known as One GAC 2.0, which enhances its approach toward local markets. By merging the club's international reach with tailored local interactions, GAC aims to solidify lasting relationships with fans, customers, and communities. In celebrating their win alongside Villarreal supporters, GAC strengthens its narrative, drives home its vision of environmentally friendly, smart mobility, and reaffirms its commitment to Europe.

This partnership reflects how sports and business can synergize to create powerful brand connections, further enhancing the experience of both football fans and automotive customers alike. GAC looks forward to continuing its journey with Villarreal, fostering connections that will positively impact the company, its customers, and the community well into the future.