#Japan #Health Promotion #Seven-Eleven Japan #Uki City #Uki

Community Collaboration: Uki City and Seven-Eleven Japan Unite

In a significant move for local development, Uki City, led by Mayor Naohiro Suematsu, has signed a comprehensive partnership agreement with Seven-Eleven Japan, headquartered in Chiyoda, Tokyo, on November 25, 2025. This collaboration aims to address various community challenges through mutual cooperation and resource sharing.

Objectives of the Partnership

The primary goal of the agreement is to enhance the quality of life in Uki City by promoting health and well-being, boosting the attractiveness of the city, and improving citizen services. This will be achieved by effectively utilizing both physical and intellectual resources from both parties. The agreement emphasizes responsiveness to the needs of the community, ensuring a proactive approach towards public welfare.

Key Areas of Collaboration

The partnership will focus on several critical areas:
1. Health Promotion: Work towards enhancing the health of the community. Seven-Eleven will support programs encouraging residents to incorporate more vegetables into their diets, exemplified by the “Starting with Vegetables” initiative.
2. Attractiveness Improvement: Initiatives will be implemented to enhance the city's appeal, making it more attractive to residents and visitors alike.
3. Citizen Service Enhancement: Striving to improve the efficiency and quality of services provided to citizens of Uki City.
4. Additional Necessary Actions: Any other actions deemed necessary to achieve the goals outlined in this partnership.


Photos from the signing event: (Left) Mayor Naohiro Suematsu of Uki City, (Right) Fujikawa Zone Manager of Seven-Eleven Japan.

Impact on Local Residents

As of October 2025, there are 14 Seven-Eleven stores operating within Uki City. This substantial presence represents an opportunity for the local population to access essential health services. A notable initiative has been the implementation of mobile chest X-ray screenings in collaboration with Seven-Eleven stores. By utilizing these convenient locations, the city aims to facilitate health check-ups, making it simpler for residents to participate in regular screenings.

Additionally, the initiative incorporates the use of the Vegimeter®, a tool designed to measure vegetable intake. This strategy not only encourages individuals to monitor their dietary habits but also aligns with Uki City's health promotion agenda, aiming to raise community awareness around vegetable consumption, reduced salt intake, and the importance of a balanced diet.

Future Prospects

The partnership signifies a commitment to continuing efforts based on the community’s needs. Both Uki City and Seven-Eleven Japan plan to explore and implement ongoing projects that foster a sense of well-being among residents.

In conclusion, this comprehensive partnership is a promising development for Uki City and its residents, showcasing a proactive approach to tackling health and community challenges collaboratively. By combining resources and expertise, both parties aim to create a healthier, more vibrant community for future generations.