Speee Supports Kobunsha's SEO Strategy for 'WEB Women Naturally', Recognized as a Rapidly Growing Media

Speee's Collaboration with Kobunsha

In an era where digital media plays a pivotal role, Speee Inc., a Tokyo-based company, has been instrumental in supporting Kobunsha's 'WEB Women Naturally' in enhancing its SEO strategies. As of 2024, this collaboration has culminated in a significant increase in page views and organic traffic, propelling 'WEB Women Naturally' to the number one spot in Japan's SimilarWeb 'Digital 100' list of rapidly growing digital brands.

The Challenges Faced by Kobunsha

Before seeking assistance, Kobunsha faced a dilemma: relying heavily on referral traffic from specific media channels proved to be inconsistent. The need to stabilize and expand organic search traffic became evident. Additionally, creating content optimized for SEO within the existing articles posed challenges, compelling the company to explore expert assistance.

Why Speee was Chosen

Kobunsha recognized that Speee had the capability to devise technical SEO strategies tailored for news media, focusing on the unique aspects of their digital platform. The support provided was not only comprehensive but also nuanced, deeply understanding the editorial policies and strengths of 'WEB Women Naturally'. This alignment was essential for an effective partnership and assured that strategies were suited to the media's direction.

The Results Post-Collaboration

After implementing Speee's strategies, Kobunsha has witnessed remarkable results. Continuous improvements in technical SEO aspects, such as link relevance and crawlability, have led to ongoing success. A collective shift in the editorial team's mindset has fostered a collaborative goal aimed at disseminating articles to a wider audience. This shift has significantly accelerated the digital transformation of their media.

In an impressive feat, 'WEB Women Naturally' not only saw an explosive increase in engagement but also achieved the coveted number one ranking in Japan on the SimilarWeb 'Digital 100' list for the most rapidly growing digital brands in 2024.

Insights from the Case Study

For those interested in detailed insights, Kobunsha offers extensive interviews and documented case studies, including their collaborative journey with Speee. Check out the full interview here.

About Speee’s Services

Speee is committed to accelerating business development and growth across various industries through digital marketing consulting. With over 18 years of experience in the SEO sector, Speee supports over 3,000 companies, boasting an impressive 95% contract renewal rate. Their adaptability to shifting search algorithms ensures that clients experience sustained growth.

In addition to SEO services, Speee provides comprehensive digital marketing support, integrating advertising operations and UI/UX improvements to create holistic growth strategies.

Embracing AI in the Age of Digital Transformation

As the digital landscape evolves with advancements in AI technology, Speee has established an 'AI Research & Innovation Center' to explore and implement innovative solutions. They are keenly focused on the transformative potential of AI on marketing strategies, including offerings in AEO (AI Engine Optimization) alongside traditional SEO services.

Company Overview

Speee, founded in November 2007, operates with a mission to drive digital transformation through data-driven business development. Its wide-reaching operations include legacy industry transformations, DX consulting, and fintech.

For further information on Speee's extensive range of services and their corporate philosophy, visit Speee's official website.