#USA #New York #Rosa Mexicano #Empire Hotel

Rosa Mexicano Opens New Location at Lincoln Center

Rosa Mexicano, a beloved name in the realm of Mexican cuisine, has unveiled a vibrant new location at the iconic Empire Hotel, just steps away from where it has delighted diners for over 25 years. This long-anticipated opening on September 26, 2025 marks a significant milestone for the restaurant, which has been a staple in New York's Lincoln Center neighborhood since its inception in 1984.

The new space at 44 W 63rd Street combines tradition with modernity, embracing the restaurant's rich history while evolving to meet the ever-changing demands of its clientele. The restaurant's relocation signifies an important step in Rosa Mexicano's journey as it continues to maintain its connections with the cultural hub of the city while positioning itself for future success.

A New Dining Experience

With the new location designed by an in-house team in collaboration with The Ensemble and The Floratorium, Rosa Mexicano now boasts the capacity to seat over 400 guests across its various dining areas, including a main dining room, several bars, and private dining spaces tailored for those special occasions.

Jim Mazany, CEO of Rosa Mexicano, shared the excitement surrounding the opening: "Our new Lincoln Center restaurant is more than just a continuation of our story; it's an evolution. We’re introducing an atmosphere that feels lively and elevated, while keeping everything guests have always loved about Rosa Mexicano."

The sleek design integrates the trademark elements of Rosa Mexicano, such as the iconic two-story blue-tile water wall, which is inspired by the cliff divers of Acapulco, and creates a breezy yet sophisticated ambiance. A striking feature of the dining area is a floor-to-ceiling display of over 350 bottles of Flecha Azul tequila, merging vibrant aesthetics with the bold flavors Rosa Mexicano is known for.

Culinary Delights Await

Dinosaurs at heart, patrons will still revel in their beloved favorites, including the Pomegranate Margarita and freshly prepared tableside guacamole that have defined the brand's culinary identity. Signature dishes such as the sizzling Molcajete Fajitas, hand-rolled enchiladas, and gourmet tacos remain at the forefront, ensuring guests experience the authenticity and creativity that Rosa Mexicano has consistently offered.

Notably, the restaurant fosters a robust beverage menu that highlights an extensive selection of agave spirits, including more than 100 types of tequila and mezcal. For non-alcoholic choices, refreshing drinks like the Guava Colada and Cucumber-Mint Refresco are on offer.

Commitment to Community

In addition to its culinary contributions, Rosa Mexicano is dedicated to giving back to the community. The restaurant is celebrating its new chapter in partnership with City Harvest, New York City's largest food rescue organization, having matched over $5,000 in donations and pledging further support through various initiatives.

With its new home, Rosa Mexicano continues to embody the vibrant spirit of Mexico, melding culinary excellence with cultural celebration. The restaurant is open for dinner, with operating hours extending from 11:30 AM to Midnight on weekends and later on weekdays, allowing everyone to indulge in its joyous atmosphere and delicious offerings.

This exciting move signifies a new era for Rosa Mexicano, a cherished destination that has been pivotal in shaping the landscape of upscale Mexican dining in New York City. As they prepare to unveil their 10th location in Times Square in 2026, the future looks bright for this festive dining establishment.