Markem-Imaje Unveils Ultraply Label Solutions for E-Commerce Growth

Markem-Imaje Unveils Ultraply Solutions for E-Commerce Growth



In a strategic move to meet the evolving requirements of the e-commerce sector, Markem-Imaje, a leading provider of supply chain solutions and part of Dover Corporation, has announced the launch of its latest range of consumables: the Ultraply series. This initiative is in response to the burgeoning demand for high-quality, scannable 2D barcodes, which have become increasingly vital in the fast-paced world of online retail and direct-to-consumer models.

The Ultraply product line is meticulously designed to optimize the functionality of Markem-Imaje's innovative Print and Apply (PA) labelers. With e-commerce on the upswing, the need for reliable and efficient labeling solutions has never been more critical. The Ultraply range encompasses various products, catering to both simple and complex labeling operations, ensuring that all businesses, regardless of their size, have the options they need to operate effectively.

Among the newly introduced products are the Ultraply Premium ribbons and labels, which are specifically engineered for demanding applications that require high levels of rub and solvent resistance. These are particularly effective on synthetic label materials, ensuring durability in diverse environments. The Ultraply Performance range offers versatility, allowing businesses to generate durable codes across various materials, aligning with the need for flexibility in modern-day operations.

For those seeking value, the Ultraply Prime option stands out as a cost-effective solution that does not compromise on code quality or performance. Additionally, Ultraply Direct self-adhesive labels accelerate the labeling process, providing high-speed efficiency without loss of quality, which is essential for businesses tackling the increasing volume of goods in transit.

Andy Gray, the Marketing Manager at Markem-Imaje, emphasized the importance of high-quality, scannable codes in today’s market. “The growth of e-commerce has turned high-quality, phone-scannable codes into a necessity. This demand calls for quicker production speeds and streamlined operations, and our Ultraply consumables are specifically designed to meet these business requirements while offering flexibility across different needs and budgets.”

The Ultraply range does more than just address current trends; it also paves the way for a more sustainable future. By extending printhead life, minimizing waste, and reducing resource usage, these consumables are engineered with an emphasis on safety and environmental responsibility. This strategic focus on sustainability aligns with the growing global awareness and demand for eco-friendly business practices.

Markem-Imaje showcases a robust commitment to innovation and quality in product identification and traceability solutions. As a wholly owned subsidiary of Dover Corporation, the company serves a diverse clientele encompassing over 50,000 customers worldwide. With an extensive portfolio that includes inkjet, thermal transfer, and laser technologies, Markem-Imaje remains a reliable partner for businesses looking to enhance their supply chain operations.

Notably, Dover Corporation, with its extensive reach and annual revenue surpassing $7 billion, brings a wealth of expertise and resources to Markem-Imaje, further solidifying its position in the market. This union enhances both companies’ ability to deliver cutting-edge solutions that meet the unique demands of various industries.

For more insights on the Ultraply range and other Markem-Imaje offerings, you can visit their official website at www.markem-imaje.com.

As e-commerce continues to shape the retail landscape, businesses are encouraged to adapt and explore innovative solutions to stay competitive. The launch of the Ultraply range heralds a new era in labeling technology, equipping companies with the tools necessary to thrive in today’s dynamic marketplace.

Topics Consumer Products & Retail)

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