Boostly Secures Patent for Innovative Messaging Technology
Boostly, a groundbreaking marketing platform designed exclusively for restaurants, has made headlines by securing a U.S. patent for its innovative messaging technology. Unveiled on August 11, 2025, this landmark achievement not only underscores Boostly's commitment to the restaurant industry but also redefines how restaurants utilize customer data for targeted marketing.
Transforming Restaurant Marketing
The newly patented technology allows restaurants to seamlessly gather, organize, and leverage customer data from various sources like POS systems and online ordering platforms. By creating a central hub for customer information such as phone numbers, order histories, and visit frequencies, Boostly empowers restaurants to craft personalized and compliant messaging campaigns.
“This patent marks a major milestone not just for Boostly but for restaurant marketing as a whole,” remarked Shane Murphy, CEO of Boostly. “Our approach unlocks the full potential of restaurant guest data, providing operators with tools previously accessible only to large enterprise brands.” The implications of this technology are vast, fostering stronger connections between restaurants and their patrons.
The core function of this patent is to enhance guest engagement, allowing eateries to replace generic marketing strategies with tailored messaging that resonates with individual behaviors and preferences. This smart approach enables restaurants to transform cold data into actionable marketing, resulting in greater customer loyalty and repeat orders.
Enhanced Customer Interactions
One of the standout features of Boostly's technology is its capability to facilitate smooth data collection and customer engagement. Restaurants can automatically invite guests to opt into marketing campaigns, maintain compliance with opt-in regulations, and group customers based on shared preferences or behaviors. This targeted approach results in timely, relevant SMS messages that can effectively drive sales and boost revenue.
“Data without action is just a spreadsheet,” said Murphy, emphasizing the importance of taking advantage of customer insights. The technology enables restaurants to treat every guest like a VIP, nurturing relationships that can lead to increased patronage and repeat business.
Pioneering Growth in the Industry
The patent win is just one of the many milestones achieved by Boostly in a year marked by significant growth. Following a successful $22 million Series A funding round led by PeakSpan Capital, the company has expanded its repertoire with cutting-edge tools such as AI-based SEO, social media management, and review generation responses. These innovations have reaffirmed Boostly’s status as the leading guest engagement platform tailored for the restaurant sector.
Boostly's mission is clear: to provide independent restaurants and multi-unit operations with the sophisticated, data-driven marketing capabilities that have long been in the purview of large national chains. With this new patent, Boostly is leveling the playing field, ensuring that restaurants of all sizes can harness the power of their guest data to enhance marketing efficiency and effectiveness.
About Boostly
As the marketing operating system for restaurants, Boostly is dedicated to driving repeat orders and fostering stronger relationships between food establishments and their guests. Its platform encompasses SMS marketing, SEO, social media management, and review systems. By integrating with POS and ordering systems, Boostly helps restaurants maximize their data's potential, turning it into a profitable asset.
For more information about Boostly and its innovative solutions, visit
www.boostly.com.