#Japan #Tokyo #BtoB Marketing #Spider Labs #Enterprise Case Study

Spider Labs and the Enterprise Case Study Summit 2026

On February 25, 2026, Spider Labs will join as a co-host for the "Enterprise Case Study Summit 2026," an innovative online conference concentrating exclusively on BtoB marketing transformation through case studies from leading enterprises.

This event, aimed at marketing professionals in enterprise companies, promises to reveal specific results and processes that have proven successful, deviating from traditional product introductions that attendees typically encounter. The spotlight will be on the often-overlooked issue of "invisible fraud"—an aspect that significantly impacts advertising investments without obvious indicators of failure.

The session led by Shogo Kakuma, an Executive Officer at Spider Labs, will delve into the intricate challenges faced by enterprises, detailing the struggles and providing case studies that illustrate how these obstacles can be addressed effectively.

Session Overview

• - Session Title: Why are Advertising Budgets Increasing Yet Results are Dwindling? – Navigating the Challenges of "Invisible Fraud" and the Path to Improvement
• - Presenter: Shogo Kakuma, Executive Officer at Spider Labs
• - Time: 15:20 - 15:45 (Session 10)
• - Format: Online Event

Anticipated Topics:

1. Reality of Advertising Challenges: An overview of the current landscape surrounding enterprise advertising.
2. Structure of Risks in the Automation Era: Insights into the risks introduced by automated advertising processes.
3. Detection of "Invisible Fraud": Step-by-step methodology for identifying fraudulent activities within advertising.
4. Implementation of Improvement Measures: Discussing actionable strategies to rectify identified issues and drive results.
5. Advancing Advertising Risk Management with Executive Involvement: Strategies for engaging senior management in addressing advertising risks.

Event Details

• - Title: Enterprise Case Study Summit 2026 – Learning from Major Companies about BtoB Marketing Transformation Success
• - Date: February 25, 2026, 11:00 - 16:20
• - Venue: Online (Free Participation)
• - Organized by: OPTEMO Inc. (Managed by AdAI Inc.)
• - Registration URL: Register Here

Target Audience

This summit is recommended for marketing leaders and professionals at large enterprises who are:

• - Engaged in BtoB marketing initiatives.
• - Struggling with decision-making processes that require precedents or models of success.
• - Interested in replicating effective improvement processes based on case studies from other companies.
• - Looking to enhance performance cross-functionally across advertising, SEO, web improvements, events, and marketing automation initiatives.
• - Aiming to involve relevant departments (sales, planning, management) in marketing transformations.
• - Seeking to systematically analyze why their strategies may not yield expected results despite execution.

About Spider Labs

• - Company Name: Spider Labs Inc.
• - Headquarters: 4F, Minami Aoyama ST Building, 7-10-3 Minami Aoyama, Minato-ku, Tokyo, Japan
• - CEO: Soko Otsuki
• - Business Focus: Development and operation of the marketing security tool "Spider AF," providing solutions against resales, fraudulent leads, affiliate issues, and more.
• - Established: April 2011
• - Website: Spider AF

Join us to explore fresh insights into overcoming marketing challenges with proven strategies and expert case studies at this unprecedented BtoB event!