Introducing SE Digital: A New Era in Ad Communication Optimization

SE Digital: Pioneering a New Era in Advertising

In a significant move aimed at enhancing advertising communication, Sankei AI and CEESAW have announced the formation of their joint venture, SE Digital. Scheduled to officially launch on October 1, 2025, this new entity seeks to combine the strengths of both companies, leveraging their expertise in the digital advertising realm.

Overview of SE Digital

Sankei AI, based in Minato Ward, Tokyo, and a part of the esteemed Sankei Shimbun Group, recognized the transformative potential of digital advertising. This strategic amalgamation with CEESAW, headquartered in Chiyoda Ward, Tokyo, aims to accelerate the digital transformation (DX) of advertising strategies across various industries. By combining Sankei AI's established trust from traditional print advertising with CEESAW's advanced digital marketing tools, SE Digital is positioned to offer optimized advertising solutions that reflect modern market dynamics.

Services Offered

At the heart of SE Digital's operations lies a comprehensive array of services that cater to a diverse client base:

- Web Advertising: Planning, distribution, management, and reporting for various formats including listings, social media, and programmatic advertising.
- Media Buying: Strategic purchasing across platforms to maximize reach and effectiveness.
- Campaign Planning: Crafting unique branding initiatives tailored to clients' needs.
- Data Analytics: Developing strategies based on in-depth analysis of market data.
- Marketing Tools: Support and sales for various marketing technologies, helping clients streamline their efforts.
- Website Development: Creation of both websites and landing pages (LPs) to enhance online presence.
- Creative Content Production: Designing advertising materials such as banners and videos.
- Digital Signage: Management of content for digital displays.

Vision for the Future

As the first digital-focused agency within the Sankei AI Group, SE Digital strives to harness synergies between its parent companies. The goal is to transcend the traditional boundaries between offline and online advertising, ensuring integrated planning that reflects the current media landscape.

To ensure that it becomes a premier player in the advertising sector, SE Digital is not only focused on enhancing its creative and analytical capabilities but is also determined to evolve into a centralized advertising DX leadership within the group.

Conclusion

With the establishment of SE Digital, the advertising landscape is set for transformation. The merging of expertise from both Sankei AI and CEESAW provides a robust foundation for a new era in ad communication. As it embarks on this exciting journey, SE Digital signals a commitment to shaping the future of advertising through innovation, thorough analysis, and meaningful investment in advertising pursuits.