Stord's Acquisition of Shipwire Boosts Logistics and AI Capabilities

Stord Expands Footprint with Shipwire Acquisition

In a major move to enhance its capabilities, Stord, known as "The Consumer Experience Company," has finalized the acquisition of Shipwire, a subsidiary of CEVA Logistics, on January 1, 2026. This strategic acquisition not only amplifies Stord's existing network but also introduces innovative technology solutions that are set to redefine logistics and fulfillment in the e-commerce sector.

Enhancing Logistics and Global Reach

Stord's integration of Shipwire extends its fulfillment network significantly, adding 12 new locations to its existing framework. This expansion amplifies Stord's presence in the EU and the UK while maintaining continued access to CEVA's extensive global logistics networks, which cover over 170 countries.

The acquisition is timely, especially as businesses increasingly seek robust logistics partners to enhance their supply chain operability. Shipwire has built a strong reputation for accommodating smaller, rapidly growing e-commerce brands, offering them professional-grade warehousing and fulfillment solutions. They have accordingly managed to attract renowned brands in various fields, including apparel, consumer electronics, and health & beauty, making them a valuable asset for Stord.

Incorporating Shipwire's technology enables Stord to enhance its existing Order Management System (OMS) with new proprietary B2B integrations. With an already advanced order management framework, Stord can leverage Shipwire’s tools to further accelerate its technology initiatives and enhance overall consumer experience.

AI-Driven Future

A key highlight of the acquisition is Shipwire's commitment to developing an AI-enabled platform. This capability is crucial as the e-commerce industry leans toward technological solutions that provide seamless experiences to customers. Shipwire's established connections to over 200 e-commerce shopping carts, marketplaces, and ERP systems offer Stord an unprecedented advantage in enhancing service delivery. This integration positions Stord as a leader in AI-driven logistics solutions, further expanding its competitive edge in an ever-evolving market.

Sean Henry, CEO and co-founder of Stord, expressed optimism about the acquisition, stating, "By acquiring Shipwire, Stord is even better positioned to help brands of all sizes deliver unparalleled consumer experiences." He commented on the unity of two technological powerhouses and the potential they hold for providing innovative solutions in the fulfillment space.

Marcelo Wesseler, CEO of Shipwire, also acknowledged the benefits of this merger, noting that it opens up new opportunities for customers and technological transformations within the logistics framework. The collaboration will not only lead to accelerated software development timelines but also leverage Stord's market-leading tools for a superior consumer experience.

Market Influence and Future Growth

The timing of this acquisition aligns with Stord's scalable growth strategy following its recent achievements. The company recently celebrated record-breaking performance over the Black Friday and Cyber Monday shopping events, posting significant year-over-year increases in orders while optimizing shipping timelines. Moreover, Stord has announced substantial multi-year investments in establishing new fulfillment centers, further cementing its commitment to long-term growth in the logistics sector.

With a proven history of successful acquisitions, including Fulfillment Works and Ware2Go from UPS, Stord is poised to solidify its dominance among fulfillment providers. This acquisition of Shipwire is seen as a pivotal step in continuing to expand and improve the comprehensive services offered through its fulfillment, warehousing, and logistics technologies.

In conclusion, Stord’s acquisition of Shipwire marks a significant leap in its capacity to meet rising consumer expectations in the e-commerce landscape. As Stord integrates Shipwire's advanced technological capabilities, the future looks promising, with a path paved towards driving innovation, enhancing consumer satisfaction, and maintaining competitive prowess in the logistics and fulfillment sector.

As e-commerce continues to grow, Stord’s approach to fusion of technology and logistics could very well set the standard for future developments within the supply chain industry.