Carbliss Transforms Former Kmart into New Headquarters and Community Hub

Carbliss Revives a Vacant Space: A New Era for Plymouth



In a significant development for Plymouth, Wisconsin, Carbliss has recently announced its plan to transform the long-vacant Kmart building into its new headquarters. The property, located at 2615 Eastern Avenue, has been empty for over a decade, but its future looks bright with Carbliss's innovative vision.

Adam Kroener, one of the Co-Founders of Carbliss, humorously recalled Kmart’s famous advertisement, stating, "Remember when Kmart told everyone they could 'ship my pants'? Well, we almost did while trying to keep this a secret, because we bought the Kmart building." This shows not only their excitement about the acquisition but also highlights the nostalgic connection that the building has with the community.

The redevelopment project is set to cover around 90,000 square feet and aims to not just serve as a corporate office but also to become a community hub that promotes tourism and supports local businesses. By collaborating with Wisconsin's Idle Sites Redevelopment Program, Carbliss is making its largest investment in Plymouth—an act that symbolizes their commitment to the roots where the company was founded.

Revitalizing the Community



The vacant Kmart property will see comprehensive renovations aimed at revitalizing not just the building, but also the surrounding area. The existing deteriorating parking lot will be reconstructed, along with various enhancements that enhance the experience for residents and visitors. Kroener highlighted the broader implications of this project, saying, "This project represents much more than a new headquarters. We saw an opportunity to invest in a property that's been part of Plymouth for decades and reimagine it into something that serves our team, our community, and tourists alike."

Since its launch in 2019, Carbliss has quickly risen to become one of America's prominent beverage companies. As the fastest-growing company in the food and beverage sector, they have gained national recognition, including being named one of the Best and Brightest Companies to Work For. This rapid growth necessitated a larger space after they outgrew their initial headquarters of just 3,200 square feet, leading to the decision to create a new and inspiring workplace.

Plans are already underway for the redesigned headquarters. Carbliss intends to include:
  • - A Carbliss Pour/Tap House
  • - Opportunities for product sampling and innovative experiences
  • - Virtual tours of the Carbliss manufacturing facility
  • - A merchandise store for fans of the brand
  • - Outdoor seating areas
  • - Flexible spaces for gatherings of team members and visitors
  • - Collaborations with local restaurants for catering and food

These features aim to make the headquarters not just a workplace, but a vibrant destination that encourages social interaction, family outings, and connections among local businesses.

Fostering Community Growth



Carbliss’s vision extends beyond its company; they aim to benefit the entire Plymouth community. By creating a venue where visitors can enjoy local food and the Carbliss brand, they expect increased foot traffic that will bolster neighboring businesses. Amanda Kroener, another Co-Founder, emphasized this point by stating, "Our goal wasn’t simply to build a bigger office; we wanted to create a place where our team can love coming to work while also creating something that adds value to Plymouth. If visitors come for Carbliss and leave having supported local restaurants, shops, and businesses, that’s a win for everyone."

As construction plans are being finalized with Excel Engineering in Fond du Lac, WI, the Carbliss team is eager to see their vision come to life. Additional renovation timelines will be announced as the project continues to develop, promising a new era for both Carbliss and the community at large. The only certainty is that Plymouth will soon welcome a bustling new center that embodies the spirit of collaboration and community growth.

In conclusion, this exciting development represents more than a change of address for Carbliss; it's a commitment to nurturing their local roots while setting out a vision for the future. The former Kmart is about to become a symbol of transformation, connectedness, and renewed purpose in Plymouth, Wisconsin.

Topics Consumer Products & Retail)

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