#Japan #Renotta #Asahi Housing #Matsue

Renotta Expands its Presence in Japan

The national rental renovation brand, Renotta, is expanding its franchise network with the addition of Asahi Housing in Matsue, Shimane. This initiative, spearheaded by Classco Consultancy, aims to provide enhanced rental renovation services across the nation. With this new partnership, Asahi Housing is positioned to address the challenges faced by property managers and tenants alike, by incorporating modern renovation practices into their portfolio.

The Background of Asahi Housing's Collaboration with Renotta

Asahi Housing, under the leadership of CEO Tatsuya Onishi, operates over 4,100 rental units primarily within Shimane Prefecture. The decision to join the Renotta franchise was driven by the need to improve the appeal of rental properties and to acquire essential design expertise in renovations. Onishi expressed that enhancing design knowledge is critical for distinguishing their properties in a competitive market. The collaboration with Renotta is aimed at elevating the quality of rental living environments and maximizing owners' revenue.

"We strive to provide safe and comfortable living spaces while maximizing owner profits. The implementation of renovation design know-how is necessary to stand out in the marketplace," said Tatsuya Onishi, CEO of Asahi Housing.

This partnership also includes training sessions hosted at Classco's headquarters in Kanazawa, where participants will develop skills related to rental renovations.

Overview of Renotta

The Renotta brand was launched in June 2012 in Ishikawa Prefecture, amid a challenging real estate landscape characterized by a vacancy rate of 13.6% in Japan, the highest on record. Factors such as population decline in rural areas have led to increased vacancy rates and decreasing rents. Recognizing these challenges, Renotta aims to utilize existing housing through innovative renovation techniques, effective promotion strategies, and investment analysis to meet the needs of property owners.

Renotta’s services help significantly reduce vacancy periods and achieve rent increases. Impressive metrics include an average rent increase of 33.3% and an average deal closure period of just 25 days after renovations, with a repeat client rate of 72.3%. This demonstrates Renotta’s commitment to enhancing the earnings of rental property owners while catering to varying tenants' lifestyle demands.

Addressing the Rental Market Challenges

As the rental market faces issues such as aging properties and fluctuating tenant needs, Renotta introduces a credentialing system called "Rent Improvement Specialist" within its franchise network. This initiative focuses on providing property owners with the knowledge and strategies to optimize property value and develop effective long-term investment plans, all aimed at increasing rental income.

By fostering a pool of knowledgeable professionals in the franchise, Renotta strives to transform the rental landscape in Japan, ensuring not only the growth of its network but also the satisfaction of tenants and property owners alike.

Conclusion

Asahi Housing’s incorporation of the Renotta brand reflects a significant step towards revitalizing the rental industry in Shimane Prefecture, showcasing a commitment to quality and tenant satisfaction. As they enhance their offerings through design and renovation excellence, Asahi Housing aims to contribute positively to the local community and set new standards in rental management.

Company Overview

Company Name: Asahi Housing Co., Ltd.
Headquarters: 4-1-2 Nishitsuda, Matsue, 690-0017
CEO: Tatsuya Onishi
Website: Asahi Housing

For property owners interested in the Renotta service, visit the official Renotta Owner's Website. For real estate professionals, more information can be found on Renotta’s Real Estate Company Page.