Revamped Boomstick Collection Promises Sustainable Luxury for Mature Women

Enhancing Beauty Standards for Mature Women

BOOM! Beauty, a pioneer in beauty products tailored for mature skin, has recently unveiled an upgraded version of its sought-after Boomsticks, a groundbreaking collection specifically crafted for women embracing aging. Known for its commitment to quality and sustainability, BOOM! has introduced new formulas and packaging that not only enhance skin benefits but also reflect eco-friendly values.

A Commitment to Clean Beauty

With over 1 million Boomsticks sold in the U.S., the demand for clean skincare products continues to grow. CEO Barbara Roll emphasized the brand's mission: "At BOOM! Beauty, we set the bar high with our commitment to crafting effective, safe, and clean beauty products to better our customers and our planet." This dedication extends beyond new product launches, as the company routinely tests its formulations to uphold their integrity, efficiency, and safety through the BOOM! Better Beauty Standard.

Key Benefits of the New Boomsticks

The newly formulated Boomsticks offer several notable enhancements:

1. Hydration: Thanks to the inclusion of Sodium Hyaluronate and Cocoa Butter, these Boomsticks provide deep hydration and moisture retention, helping to soften fine lines while delivering a long-lasting comfortable feel.
2. Nourishment: Infused with Sea Buckthorn Oil, these sticks are rich in omega fatty acids and vitamins C and E, providing antioxidant protection to nourish the skin effectively.
3. Smooth Application: Advanced emollients such as Octyldodecanol and Caprylic/Capric Triglyceride ensure the product offers a silky texture for seamless application with a flawless finish.
4. Pro-Aging Ingredients: The new formulation contains age-defying ingredients that soothe sensitive skin, making them suitable for those who may have specific skincare concerns as they age.
5. Eco-Friendly Packaging: In response to growing environmental concerns, BOOM! Beauty has revamped their packaging to include 50% post-consumer recycled materials, thus minimizing waste and elevating sustainability without sacrificing style.

With shades like Rose Nude, Parisian Red, Golden Peach, and Glimmer now on offer, the reformulated Boomsticks retail for $28 each at BoomBeauty.com.

About BOOM! Beauty

Founded on the principle of celebrating beauty at every age, BOOM! Beauty is committed to developing innovative, science-backed solutions for mature skin. The brand places great importance on the health, safety, and sustainability of every product it creates. Rigorous testing standards ensure that each item meets stringent safety qualifications: they undergo extensive evaluations, including HRIPT (Human Repeat Insult Patch Testing), heavy metals testing, EU safety assessments, and irritant screenings.

Notably, BOOM! Beauty prides itself on being cruelty-free and is certified by the Leaping Bunny program, assuring consumers that no animal testing is involved. While most of their formulas are vegan-friendly, select products may contain responsibly sourced bee-derived components. Additionally, BOOM! Beauty’s mica is lab-produced, ensuring its ethical sourcing and eliminating the exploitation often seen in traditional mining practices.

To explore more about their product offerings and commitment to redefining beauty standards, visit BOOMBeauty.com.