SKYY Vodka Expands Line with Exciting New Infusions and Ready-to-Serve Martinis

In an exciting development for cocktail enthusiasts, SKYY Vodka has just unveiled its latest product offerings that promise to elevate the cocktail experience. Introducing two new additions: the SKYY Infusions Spicy Mango and SKYY Martinis ready-to-serve (RTS) in Espresso and Cosmopolitan flavors. These innovative products are designed to cater to the evolving tastes of consumers who seek both quality and convenience in their drinking options.

SKYY Infusions Spicy Mango is a tantalizing blend that merges the succulent flavors of ripe mango with a kick of heat from jalapeno, habanero, and ghost chili peppers. This unique infusion doesn't just enhance the drink but transforms ordinary cocktails into flavor-packed experiences. Ideal for adventurous drinkers, it adds a burst of tropical heat to various cocktails, making it a perfect fit for summer gatherings or cozy evenings at home. Whether you're crafting a refreshing vodka margarita or concocting a new signature cocktail, the Spicy Mango infusion stands out as an intriguing choice that combines sweetness with a spicy kick.

On the other hand, the SKYY Martinis range presents an effortless way to enjoy classic, premium cocktails without the hassle of mixing. Available in rich Espresso and vibrant Cosmopolitan flavors, these ready-to-serve martinis are crafted with the same high-quality SKYY Vodka and premium bar ingredients. This “martini in a bottle” concept allows consumers to simply chill and pour, transforming everyday occasions into sophisticated moments with minimal effort.

Andrea Sengara, VP of Marketing at Campari America, expressed the brand's mission behind these new products: "With the launch of SKYY Infusions Spicy Mango and SKYY Martinis Espresso and Cosmo RTSs, we sought to create a product with high-quality ingredients in flavors that drinkers love at an affordable price. And that's exactly what we've done." This statement reflects the commitment to providing consumers with not just great taste, but also convenience at an accessible price point.

For those wondering what to expect cost-wise, the SKYY Martinis have a suggested retail price of $9.99 for a 375ml bottle, while the SKYY Infusions Spicy Mango is available at $13.99 for a 750ml bottle. Both products are set to hit shelves nationwide starting mid-January, making it easy for everyone to pick up their next favorite cocktail.

To celebrate this launch, SKYY Vodka encourages fans aged 21 and over to responsibly try these new delicious products. Exciting cocktail recipes are also being shared, promising to add a creative spin to standard drink offerings. One standout recipe is the SKYY Spicy Mango Mule that combines SKYY Infusions Spicy Mango, ginger beer, and a squeeze of lime – perfect for those looking to spice up their traditional cocktails.

The foundation of SKYY Vodka lies in its rich heritage. Established in San Francisco in 1992, SKYY differentiates itself through its innovative manufacturing processes, including quadruple distillation and triple filtration, ensuring a smooth, clean taste. Additionally, the vodka's infusion with mineral-enriched water sourced from the Pacific Bay Area highlights the brand's commitment to quality and California’s reputation for excellence in the spirits industry.

As part of the global Campari Group, SKYY Vodka not only continues to thrive in the U.S. market but also enjoys a substantial presence worldwide, trading across 190 nations. Offering over 50 premium brands, Campari Group has positioned itself as a leader in the spirit industry, making it an exciting time for fans and new consumers alike.

In conclusion, with the release of these new flavors and convenient products, SKYY Vodka is dedicated to enhancing the cocktail experience for everyone, proving that great taste can indeed be both innovative and accessible. For more details about their offerings, you can visit SKYY Vodka's website.

Topics Consumer Products & Retail)

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