Segway Powersports Unveils the All-New AT10 W MUD at EICMA 2025

Segway Powersports' MUD Masterpiece: The AT10 W MUD



Recently showcased at the esteemed EICMA 2025 in Milan, Segway Powersports has made waves by unveiling its newest model, the AT10 W MUD. Uniquely crafted to tackle the challenging depths of mud, wetlands, and forest trails, this all-terrain vehicle (ATV) promises to blend immense power with user-friendly technology.

Performance Features


The heart of the AT10 W MUD lies in its potent power system, delivering an impressive 97 horsepower. This power translates into exceptional torque, allowing the vehicle to accelerate swiftly while ensuring stability through various tough terrains. With a ground clearance of 320 mm and a broad wheelbase, users can confidently navigate over roots and rocky surfaces without concern for undercarriage damage.

One standout feature is the 2,000 kg (4,500 lbs) winch, which provides essential muscle when users encounter obstacles deeper than anticipated. Furthermore, the ATV is capable of navigating waterways of up to one meter deep, thanks to its thoughtfully engineered air intake, electrical shielding, and drainage systems, ensuring it’s well-prepared for repeated submersion in muddy or stagnant waters.

Customization and Handling


The AT10 W MUD doesn’t just offer raw power; it also boasts a level of customization designed for year-round use. Equipped with specialized mud tires and durable chassis geometry, this ATV ensures an effortless driving experience while optimizing grip and stability. Users can even enhance their ride with accessories like snow plows for winter operations, alongside underbody protection features, rear bumpers, and cargo compartments that elevate durability and load versatility for frequent use in harsh conditions.

An optimized cooling scheme is designed to mitigate heat buildup during extended use, amplifying user comfort during long hours of either work or play.

Intelligent Integration


Emphasizing their commitment to integrating smart technology, Segway has equipped the AT10 W MUD with advanced features that connect users through the Smart Moving app. This application provides navigation and communication capabilities, featuring an intuitive off-road navigation map. Users can also pair their Bluetooth audio devices, enhancing their experience through seamless connectivity.

Versatility for All Users


The AT10 W MUD is not just for thrill-seekers. It's a versatile machine built for a diverse range of users. Landowners and forestry teams recognize its robust power and flexible route selection as invaluable assets. Meanwhile, off-road enthusiasts can indulge in their weekend adventures, comfortable in the knowledge that they can tackle deep mud and challenging terrain with full confidence. For racers, this model is meticulously fine-tuned to maintain momentum even on the most demanding stretches where traction and visibility are critical.

A Vision for the Future


Alongside the introduction of the AT10 W MUD, Segway Powersports showcased a broad array of models, including daily-use and sport ATVs, illustrating their dedication to durable frames, enhanced powertrains, steering assistance technology, and driver-focused software. This collection reflects Segway's innovative spirit and commitment to developing top-tier products for the off-road sector.

Since its inception in 1999, Segway has led the charge in micro-mobility, starting with the revolutionary Personal Transporter. With its mission of “Simply Moving,” the company is dedicated to streamlining the movement of people and goods, enhancing efficiency and overall user experience. Over the years, Segway has set new benchmarks in short-range transportation and consumer robotics, consistently pushing the envelope on innovation. Today, the company stands at the forefront of mobility's future, creating groundbreaking products that affirm their vision and commitment to excellence.

For more information, visit Segway Powersports.

Topics Auto & Transportation)

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