In a significant move towards enhancing its data analytics capabilities, Nehan Inc. has officially adopted Codatum, a next-generation Business Intelligence (BI) tool developed by CODATUM. This innovative integration aims to strengthen Nehan's internal analytics framework, facilitating improved customer success analysis based on data-driven insights.
Nehan, headquartered in Shinjuku, Tokyo, is recognized for its AI data platform called Labid, tailored specifically for public sector sales. Labid automatically aggregates vast amounts of bid information released by municipalities and public institutions across Japan, using AI technology to summarize these data points. By streamlining processes from project selection to proposal creation, Labid significantly boosts productivity for sales activities within the public procurement sector. To further accelerate its business growth, Nehan secured funding in a seed round from multiple investors in December 2025.
Previously, the company relied on existing BI tools for data analysis. However, as Nehan's business expanded, the increasing volume of data revealed challenges surrounding the scalability and flexibility of their analytical environment. This became particularly evident within the customer success (CS) domain, where responding rapidly to the ever-evolving needs of individual clients became increasingly critical. An essential component of this process is the visual representation and analysis of customers’ health scores—key indicators of their engagement and satisfaction.
Unfortunately, the existing analytical setup posed limitations; as new data points or perspectives emerged, adapting to them became cumbersome, leading to bottlenecks in visualization and analysis. Consequently, making swift decisions based on changing circumstances was often hindered. The necessity to coordinate multiple tools for data aggregation, analysis, and visualization exacerbated these challenges.
With Codatum, Nehan found a comprehensive solution. The tool allows for the aggregation of diverse data sources into BigQuery and seamlessly integrates SQL, no-code options, and notebooks for effective analysis and dashboard creation. This all-in-one approach enables fast adaptations of visualizations and analyses as circumstances evolve, effectively leading to quicker actionable insights. Furthermore, consolidating the workflow into a single workspace proved to be a decisive factor for Nehan's adoption of the tool.
Junjun Kijima, COO of Nehan, commented on the transformative impact of Codatum: "The bottleneck related to visualization and analysis has been resolved. We can now quickly understand customer engagement and swiftly activate the next supportive steps. The product truly manifests the brand values that Codatum stands for. It is both simple and scalable, allowing for smooth operation without frustration—making it extraordinarily user-friendly. The bar for gathering crucial data for internal product improvements has drastically lowered."
He shared an unexpected but pleasing outcome: "Data analysis has become enjoyable. With a reduced process time to uncover desired insights, the psychological barriers around engaging with data have significantly diminished. The frustration of not being able to visualize data as intended is now a thing of the past. This has provided immense value in embedding data utilization within our organization, and we plan to continue our data-driven efforts centered around Codatum. If you’re unsure, just give it a try; you’ll immediately recognize its advantages!"
Codatum remains committed to offering products that unlock the potential of customer data, supporting a true data-driven management approach moving forward.
About Codatum
Codatum is a next-generation BI tool that leverages AI and notebooks to ensure that every team member can handle data effortlessly. By integrating AI, SQL, and no-code functionality, it provides an all-in-one data workspace that enables anyone to conduct high-speed advanced analysis and share insights seamlessly.
Its intuitive notebooks allow users to instantly display SQL results and manage the analysis process alongside necessary context. By simply querying in natural language, anyone can perform complex analyses with high degrees of freedom and flexibility. Additionally, the tool is equipped with advanced visualization capabilities and customizable permission controls, aiming to transform data into a strategic business asset.
For more information, visit:
Codatum
About CODATUM Inc.
Founded in October 2023, CODATUM is a startup committed to unleashing the infinite possibilities and speed of software and data. The company spun off from Plaid, which provides the CX platform "KARTE" series. CODATUM aims to help firms harness the potential of their data through the development of cutting-edge analytical software, offering tools that enable intuitive and flexible operations, thus supporting rapid, data-driven decision-making.
Learn more about CODATUM on its
Company Intro Page in Japanese and
in English.