#United States #Chipotle #Rewards #Newport Beach #Boorito

Chipotle's Exciting October Promotion: 'Chip-or-Treat'

In a delightful twist on Halloween traditions, Chipotle Mexican Grill has launched its latest promotion, 'Chip-or-Treat,' for its loyal Rewards members. This initiative comes in celebration of the spooky season and aims to deliver free treats throughout October, inviting fans to indulge in the joys of community and nostalgia.

A Nod to Halloween Nostalgia

Recent surveys reveal that a staggering 77% of adults express a sense of nostalgia towards the cherished moments of trick-or-treating during Halloween. Capitalizing on this sentiment, Chipotle is excited to introduce offers like complimentary guacamole, double proteins, and bonus Rewards points that are available all month long. The promotion mirrors the spirit of celebrating Halloween with real food, echoing Chipotle's long-standing commitment to high-quality, responsibly sourced ingredients.

How the 'Chip-or-Treat' Works

Beginning from October 6th through October 30th, Chipotle Rewards members can participate in this fun initiative. Here’s how it works:

• - Every week, members who purchase an entrée will unlock a special treat tailored to their preferences.
• - After making a purchase from the Chipotle app, Chipotle.com, or in-restaurant, Rewards members will receive a 'Chip-or-Treat' email within hours, detailing their unique reward, which remains valid for five days.
• - This means that members can enjoy up to four treats throughout the month, accumulating rewards and badges that enhance their chipotle experience.

Chris Brandt, the President and Chief Brand Officer at Chipotle, stated, "For 25 years, Boorito has been the can't miss Halloween tradition for our fans, and this year we're expanding it into a full month of treats. No tricks, just delicious, real food made fresh every day and weekly rewards that make this October the biggest Halloween season ever at Chipotle." This expansion not only celebrates the beloved Boorito tradition but allows for delightful weekly surprises.

Introducing Chipotle U Rewards

In addition to 'Chip-or-Treat', Chipotle has unveiled a new loyalty program tailored for college students, known as Chipotle U Rewards. This program aims to celebrate students through various milestones during their educational journeys. Members who sign up receive 1,000 bonus points and earn 20% more points on every purchase, facilitating quicker rewards redemptions for free Chipotle. It’s set to engage students, making Chipotle a go-to dining choice during their college years.

The Return of Boorito on Halloween

As with tradition, Chipotle will recognize Halloween by reinstating the iconic Boorito offer on October 31st. Fans will be able to enjoy special in-restaurant entrée deals as the brand ushers in this beloved occasion for its 25th anniversary. Expect further announcements regarding the details of this celebration later in the month.

Conclusion

Chipotle's 'Chip-or-Treat' initiative not only presents an opportunity for fans to relish their favorite meals but also keeps the spirit of Halloween alive in a modern context. This month-long celebration highlights community engagement, nostalgia, and the joy of rewards for loyal customers. It's a thrilling time of year for Chipotle fans, making every week a chance to score something deliciously rewarding!

Get Involved!

So, what's stopping you? If you're not already a Chipotle Rewards member, sign up today to embark on this exciting journey, enjoy scrumptious meals, and score incredible rewards. Download the Chipotle app from the App Store or Google Play and make this October a celebration of food and treats that you won't forget!