Hisense Launches Exciting New Campaign for FIFA Club World Cup 2025 Sponsorship

Hisense Unveils 'Own the Moment' Campaign for FIFA Club World Cup 2025™



In a groundbreaking move, Hisense, the internationally recognized leader in consumer electronics and home appliances, has launched a vibrant marketing campaign titled 'Own the Moment'. This initiative coincides with Hisense's role as the official sponsor of the FIFA Club World Cup 2025™, a significant event that showcases the pinnacle of international football. The campaign aims to highlight the shared experiences that bring people together, particularly during moments like watching thrilling matches.

Hisense's association with football is not new; the brand has a history of supporting the sport on a global level. Having previously sponsored the FIFA World Cup™ and partnered with the UEFA European Championships, Hisense's ongoing commitment to enhancing the quality of life through innovative technology shines through in this campaign. The tagline 'Own the Moment' encourages viewers to embrace life’s joyful experiences, particularly those shared with friends and family while watching sports.

The cinematic aspects of the campaign are supported by Hisense's cutting-edge products. Among these, the new U7 100-inch television and the C2 Ultra projector promise to elevate the viewing experience to unprecedented heights. With ultra-smooth visuals and rich color accuracy, these devices allow fans to feel the buzz of the stadium from the comfort of their homes. The incredible detail and immersive audiovisual effects make matches come alive like never before.

Additionally, Hisense has created the PureFlat Smart refrigerator, which features an ice and water dispenser, catering to fans' need for refreshments during game days. Its spacious interior is ideal for storing snacks that can be enjoyed with loved ones while cheering for their favorite teams. Complementing this, the Uni air conditioner maintains optimal indoor temperatures, allowing fans to focus entirely on the match. Equipped with Smart Eye and TMS technology, it automatically adjusts the climate according to the needs of the room.

Hisense recognizes the immense potential of the FIFA Club World Cup to promote its brand among football enthusiasts worldwide. Their mission is to provide fans with innovative tools that allow them to 'Own the Moment', enjoying the matches in all their glory.

The company's vision extends beyond just technology; it aims to spearhead partnerships that connect with sports and culture. Founded in 1969, Hisense has established itself as a dominant player in the global market, renowned for its high-quality multimedia products and smart IT solutions. According to analytical firm Omdia, Hisense ranks second in global TV sales from 2022 to 2024, holding the top spot in the segment of 100-inch TVs and larger for 2023-2024.

As the first official partner of the FIFA Club World Cup 2025™, Hisense continues to invest in sport collaborations that resonate with audiences globally, creating connections through shared passion and pioneering technology.

Hisense Campaign

To experience the excitement and embrace every moment with us, watch the campaign video here.

Topics Consumer Products & Retail)

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