#United States #San Mateo #AI Marketing #Jivox #DaVinci Commerce

Jivox Launches DaVinci Commerce

In a significant advancement for commerce marketing, Jivox, a renowned leader in AI-driven solutions, has unveiled its newest product, DaVinci Commerce. This AI-native platform is designed to enhance commerce media campaigns, introducing the world’s first personalized agentic shopping ads. These cutting-edge advertisements leverage advanced generative AI to provide an unprecedented shopping experience that connects consumers directly with sophisticated shopping agents.

Revolutionizing Shopping Ads

The unveiling of DaVinci Commerce marks a pivotal shift in how brands can supercharge their advertising efforts. By integrating with high-functioning AI shopping platforms such as Perplexity's Buy with Pro Shopping Agent, this platform not only optimizes ad creative but also streamlines the purchasing process. This ensures that shoppers can make decisions swiftly, with less hassle, simply by engaging in an intuitive conversation rather than navigating through cumbersome product landing pages.

Jivox's CEO, Diaz Nesamoney, emphasizes the transformation in user experience: "Traditional methods forced consumers to endure multiple clicks and an overwhelming amount of information. With DaVinci Commerce, we’re shifting to a user-centric model that tailors recommendations and choices based on real-time inputs, making the shopping process as seamless as possible."

Instant Ad Campaign Launch

One of the standout features of DaVinci Commerce is its ability to launch personalized commerce media campaigns in less than five minutes. This efficiency stems from a unique combination of generative and agentic AI. These technologies work in harmony to automate creative production while maintaining compliance with brand guidelines. Companies can generate vast quantities of personalized advertising content in an instant, reducing operational costs and significantly improving launch times.

A recent case study involving a leading Consumer Packaged Goods (CPG) brand showcased the transformative impact of this platform. Results indicated a staggering 76% reduction in costs associated with ad campaigns, along with a 71% increase in launch speed and a 36% boost in sales. Such metrics underline Jivox's capacity to redefine the economics of advertising through AI.

Enhancing Consumer Engagement

At its core, DaVinci Commerce utilizes agentic shopping capabilities, allowing brands to navigate the complexities of consumer behavior in the digital marketplace. As consumers increasingly turn to AI for assistance in their shopping journey—researching products, comparing prices, and inquiring about availability—DaVinci Commerce equips brands with the tools necessary to meet and exceed these expectations.

The platform enables a direct correlation between creative efforts and sales results. The autonomous agentic capabilities enhance customer interactions, ensuring they receive relevant ads based on their unique shopping preferences. Brands can also benefit from closed-loop measurement systems, providing precise attribution across retailers and making it easier to calculate the true return on ad spend (ROAS).

Built for Scale

The workflow facilitated by DaVinci Commerce encompasses the entire advertising process from creative development to campaign activation. This end-to-end solution ensures brands can respond quickly to changing market dynamics while also maintaining brand integrity across multiple channels. Whether in-store, on social media, or through video advertising, the platform guarantees that brands remain competitive in ever-evolving commerce landscapes.

Leading names such as Nestlé, Procter & Gamble, and Unilever have already begun utilizing DaVinci Commerce to recharge their marketing strategies and drive impactful sales growth. For companies keen to leverage the power of AI in their advertising, DaVinci Commerce presents an enticing proposition.

Conclusion

As Jivox continues to set benchmarks in the realm of AI-powered commerce marketing, DaVinci Commerce stands out as a game-changer for brands eager to harness personalization at scale. By combining advanced AI technology with strategic marketing principles, Jivox not only enhances the efficiency of commerce media campaigns but fundamentally transforms consumer shopping experiences, paving the way for a new era in advertising.

For more information on this trailblazing platform, visit daVinciCommerce.ai.