#Japan #Tokyo #Marketing Research #A-streaming #Webinar Platform

A-streaming Revamp: Enhancing Your Marketing Research Journey

On November 13, 2025, Asmark Co., Ltd., headquartered in Shibuya, Tokyo, launched a comprehensive overhaul of its marketing research-focused webinar video platform, A-streaming. This platform operates on a free membership basis, and it aims to empower users with more convenient access to learning resources related to marketing research.

With over 200 webinars scheduled annually, the platform now boasts a refreshed user interface and the introduction of genre-specific navigation. This significant update allows users to easily find videos that align with their learning goals, whether they need to reinforce fundamental concepts or develop new hypotheses for marketing strategies.

What is A-streaming?

A-streaming serves as a specialized platform for marketing research webinars, managed by Asmark. Users can access all videos after a quick free registration process. The platform caters to a wide audience, from beginners in market research to experienced professionals looking to enhance their skills. It’s recognized as a significant learning venue, promoting knowledge within the marketing research community.

Key Features of the A-streaming Revamp

1. Genre-Specific Menu Structure

The newly revised menu structure enables users to navigate by genre, diverging from the previous model that focused mainly on newly-added videos. Available categories now include:

• - Research Methods
• - Target Demographics
• - Research Themes & Objectives
• - User Understanding & Analysis
• - Hypothesis & Strategy Design

This dedicated navigation on the left side of the screen helps users effortlessly find relevant videos based on their educational objectives.

2. Unified UI Design and Enhanced Accessibility

The platform's color palette has been optimized, emphasizing the brand colors of blue and green that represent A-streaming. To improve user experience, the size of texts and buttons has been standardized, ensuring a comfortable experience across various devices.

3. Improved Usability Across Devices

The integration of a horizontal scrolling feature enhances the overall visibility of video options. Users can now intuitively search for their target videos. Additionally, with a collapsible video description format, users gain better access to related videos displayed at the bottom of the screen, increasing usability not only on desktop but also on mobile devices.

Benefits of Registering for A-streaming

Stay Updated with Latest Trends and Success Stories

Regularly updated webinars feature expert discussions focusing on the most recent trends in marketing research, case studies, and practical insights. This real-time access to changing market conditions and consumer understanding aids users in making informed business decisions.

Gain Practical Knowledge for the Field

A-streaming provides many content pieces directly aligned with professional practice, drawing upon the extensive research expertise of Asmark. Users can expect information on research design, data analysis, and insight discovery, all aimed at solving real-world challenges. These are not merely lectures; they bridge the gap between theory and practice.

Discover Personalized Content Easily

Thanks to the introduction of genre-specific navigation, users looking to learn fundamentals or seeking inspiration for hypothesis formation can find ideal videos quickly. This easy access to necessary information fosters efficient learning experiences.

Utilizing A-streaming Effectively

As a Training and Educational Tool

For beginner researchers and new employees, A-streaming serves as an on-demand training resource. With free access to a structured curriculum ranging from foundational topics to advanced applications, more companies are incorporating these videos into their training programs.

For Knowledge Sharing and Team Discussions

Marketing departments and product planning teams are increasingly using A-streaming to view webinars collectively and discuss content as a team. This shared material encourages deeper understanding and improves communication regarding research methodologies.

As a Skill Enhancement Tool

Ranging from marketing novices to aspiring researchers, A-streaming is utilized as a self-improvement tool for individuals engaging in research tasks. Many users appreciate the platform's flexibility, enabling them to learn during commute times, breaks, or any spare moments at their convenience.

How to Register for A-streaming

1. Visit the A-streaming website.
2. Click on “Free Membership Registration” on the top right.
3. Enter your email address in the “New Registration” screen and click “Register.”
4. Access the link in the confirmation email from A-streaming.
5. Input your basic information and click “Complete Registration.”
Basic Information includes: Company Name, Department Name, Your Name, Email Address, Phone Number.

Explore A-streaming for Your Learning Needs

Through this recent revamp, A-streaming has transformed into a more accessible and practical learning platform for research. Committed to regularly delivering the latest trends and insights beneficial to practice, A-streaming continues to support the growth of everyone involved in marketing research.