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Barti's Significant Leap in Eye Care Technology

In a notable advancement in healthcare technology, Barti Software, a pioneer in AI-driven solutions, has successfully secured $12 million in Series A funding. This investment, led by Five Elms Capital, aims to boost Barti's innovative electronic health records (EHR) and practice management software tailored specifically for eye care practices. The new capital is set to enhance Barti's go-to-market strategies, increase staffing across critical roles, and expedite the rollout of advanced artificial intelligence functionalities and workflow automation as the company ventures further into ophthalmology.

Founded by an optometrist to directly address the operational struggles in eye care practices, Barti seeks to revolutionize how these practices handle clinical, operational, and financial workflows. The company's platform serves as a comprehensive solution that simplifies the user experience, allowing practitioners to dedicate more time to patient care while minimizing administrative burdens.

Addressing Industry Challenges

Barti's COO and Co-Founder, Kelly Cai, shared insights on the inspiration behind the software: "As an optometrist, I've witnessed how software can impede patient care. Our goal with Barti is to refocus attention on patient interactions by reducing clicks and complexities in the systems we use."

Eye care practitioners frequently confront numerous challenges, such as staffing shortages, decreasing reimbursements, and increasing competition within the digital landscape. These obstacles are often compounded by outdated, disjointed systems that can hinder growth and exhaust providers.

Innovative Features

Barti's platform sets itself apart with pioneering features like a specialized AI Scribe for eye care, a built-in phone/VoIP system, and integrated website management. These functionalities aim to enhance the operational flow within eye care practices significantly.

CEO and Co-Founder Colton Calandrella emphasized the company's ambition, stating, "The eye care sector is evolving. Historically, it's been shackled to legacy systems, but with Barti, practitioners can access cutting-edge AI tools designed explicitly for their needs."

Over the past three years, Barti has successfully onboarded more than 200 eye care practices, establishing itself as a prominent player in eye care technology. Notably, the company is the first to receive investment from AOAExcel, an initiative by the American Optometric Association, which aims to support the optometric field with meaningful resources.

Leveraging AI to Transform Patient Care

Barti's overarching objective is to automate over 80% of routine administrative tasks through its advanced tools, including AI agents. These agents are on the verge of performing a multitude of functions, from managing phone calls and optimizing inventory and pricing to processing insurance claims and assessing clinical images. Colton added, "In a few years, the dynamic of practices will shift; doctors will harness their voices to manage tasks, significantly reducing repetitive workloads."

The vision outlined by Barti is clear: to create an all-encompassing solution for modern eye care practices, integrating Silicon Valley-level technology with profound industry knowledge. The partnership with Five Elms Capital is seen as a pivotal move to accelerate product development, broaden market reach, and spearhead the transformation toward an AI-centric future in health practices.

Ryan Mandl, a partner at Five Elms Capital, sees the potential in Barti's innovative strides, remarking, "Barti's integration of AI as a core component—rather than a supplementary one—makes it an invaluable tool for contemporary practices. We are eager to support their next phase of growth, transforming how providers operate and engage with their patients."

Conclusion

As Barti positions itself at the forefront of tech innovation in eye care, the results of this funding round stand to impact the healthcare landscape significantly. Barti is not just streamlining operations; it is paving the way for the future of patient care—one that prioritizes efficiency and deeply values the doctor-patient relationship. For more information about Barti's offerings, visit www.barti.com.