#Japan #Tokyo #Shibuya PARCO #Popup Event #SLOWAND

The Exciting SLOWAND Popup in Japan

SLOWAND, a brand immensely popular among Korean women, is currently hosting its inaugural popup event in Japan, located on the 4th floor of Shibuya PARCO at 'THE HYUNDAI'. This highly anticipated event offers a unique opportunity for Japanese fans to experience SLOWAND’s distinct approach to fashion.

Brand Overview

SLOWAND, which translates to 'slow and', is known for creating clothing that becomes more valuable with every wear. The brand prioritizes comfort over glamour, balancing trendiness with timelessness, which resonates deeply with its audience. In a world often dominated by fast fashion, SLOWAND's philosophy invites customers to embrace a more mindful wardrobe choice.

Exclusive Purchaser Benefits

As part of the popup experience, visitors can enjoy various exclusive offers:
1. Reusable Bag for All Customers: Every customer who makes a purchase will receive a reusable bag as a gift, available until stocks last.
2. Limited Tote Bag for Early Buyers: For the first 30 customers to make a purchase on the opening day, a stylish tote bag will be provided.

In addition to these, there are various novelty gifts based on purchase amounts:

• - Spend over ￥10,000 and receive a wooden hairbrush.
• - For purchases over ￥20,000, customers will receive a trendy T-shirt.
• - A cozy knit will be given for spending over ￥30,000.
• - Exceeding ￥40,000? You'll get a cardigan.
• - And for those who spend over ￥50,000, a knit jacket awaits.

Furthermore, customers who spend over ￥10,000 (including tax) will have a chance to win round-trip airline tickets to South Korea, covering the route between Narita Airport and Incheon International Airport. This promotion presents a wonderful chance for travel enthusiasts eager to explore Korea.

Exclusive Products

One of the event's highlights is the early sale of the knitting flower vintage cardigan exclusively available at the Shibuya PARCO popup. This chic gray cardigan exemplifies SLOWAND's commitment to quality and unique design, making it a must-have item for attendees.

Social Media Campaign

To celebrate the popup’s launch, SLOWAND is hosting an Instagram giveaway campaign. Customers are encouraged to follow both @nugu__official and @slow.and on Instagram and engage with a specific post by liking it and leaving a heart emoji. One lucky winner will receive round-trip airline tickets to Korea, creating further excitement and engagement among fans.

Event Details

• - Event Duration: November 28 (Friday) to December 11 (Thursday)
• - Location: Shibuya PARCO 4F, 'THE HYUNDAI'

Upcoming Popup Events

After the SLOWAND popup concludes, starting December 11 (Friday), Shibuya PARCO will host another popup featuring ORR, a women’s apparel brand, and HIETA, a unique bag brand, showcasing a continuation of exciting fashion in Japan. This lineup further establishes Shibuya PARCO as a hub for trendy brands and vibrant shopping experiences.

Media Inquiries

For any media-related inquiries, please contact Matsumoto or Yeom at [email protected]. The SLOWAND popup is not just about shopping; it's a celebration of fashion, community, and culture that is not to be missed.