#Japan #SNS Advertising #Shinagawa, Tokyo #PLAN-B Marketing #Vertical Video

Introduction

In the ever-evolving landscape of social media advertising, companies face significant challenges including high costs, slow production speed, and a lack of expertise in creating effective video content. To address these issues, PLAN-B Marketing Partners has launched the 'SNS Advertising Vertical Video Production Plan.' This innovative solution aims to enhance the effectiveness of social media ads by providing high-quality vertical video content at a low cost, ensuring timely delivery while maximizing ad performance.

Understanding the Vertical Video Advertising Market

As platforms like TikTok, Instagram Reels, and YouTube Shorts gain popularity, experts forecast that the vertical video advertising market in Japan will grow to approximately 194.2 billion yen by 2027. Research by TikTok For Business indicates that vertical full-screen ads tend to have higher brand recognition and purchase intent compared to horizontal video ads. Despite this, many companies struggle with insufficient video production resources, high costs, and monotonous ad concepts, presenting a barrier to effective vertical video advertising implementation.

The SNS Advertising Vertical Video Production Plan

The newly introduced production plan aims to resolve these challenges by offering optimized vertical video content created specifically for various social media platforms, with production times as quick as seven business days and starting costs at 25,000 yen per video. By utilizing PLAN-B's proprietary influencer platform, 'Cast Me!', the service selects the most suitable creators based on historical performance data, ensuring that the resulting videos are of high quality and aligned with the brand's objectives.

Features of the Service

1. High Quality, Low Cost, and Fast Production: With a direct approach to engaging with creators, the plan ensures low overhead costs and speedy delivery of content.
2. Versatile Creative Capabilities: Leveraging a network of over 12,000 influencers, the service can produce content across diverse genres, preventing creative stagnation and appealing directly to consumer interests.
3. Data-Driven Creator Selection: By harnessing the power of data, PLAN-B can match brands with suitable creators based on follower demographics and past performance, increasing the likelihood of creating successful ads.
4. Consultant and Creator Collaboration: Experienced consultants oversee production quality and apply insights from social media algorithms to enhance creative effectiveness and optimize ad performance.

Success Stories

Several businesses have already seen significant improvements using the 'SNS Advertising Vertical Video Production Plan'. For instance, an apparel e-commerce brand utilized user-generated content (UGC) in their vertical videos, effectively reducing customer acquisition costs (CPA) by approximately 114% while increasing conversion rates (CV) by over ten times compared to static image ads. Similarly, a health food company experienced a 122% reduction in CPA and a 138% increase in conversion rates (CVR) through a similar campaign. These case studies illustrate the plan's capability to deliver measurable results.

Future Aspirations

As PLAN-B Marketing Partners continues to roll out the 'SNS Advertising Vertical Video Production Plan', the goal remains to support businesses of all sizes in enhancing their social media advertising efforts. The company aims to eliminate barriers traditionally associated with video advertising, such as high costs and lack of expertise, empowering more companies to harness the power of video content for impactful results.

Summary of Service Details

• - Service Name: SNS Advertising Vertical Video Production Plan
• - Service Includes: Creator selection, production direction, and creative video production
• - Supported Platforms: Instagram, TikTok, YouTube
• - Production Cost: Starting at 25,000 yen per video (subject to change based on the chosen creator)
• - Delivery Speed: As fast as seven business days

For more information or inquiries, feel free to reach out to us. The goal at PLAN-B is not just providing a service but becoming a trusted partner in achieving sustained advertising success.