YUIE BE MYSELF: A Progressive Approach to Housing
LIXIL Housing Research Institute, headquartered in Shinagawa, Tokyo, is set to release its third product in the YUIE PROJECT line, titled "YUIE BE MYSELF," on January 8, 2026. This new design encapsulates the idea of living authentically and naturally, aligning with today's diverse lifestyles.
In recent years, particularly among Generation Z, the concept of "time performance" has gained significance. This term goes beyond mere efficiency; it emphasizes the importance of carving out time for activities that bring joy or simply taking time to do nothing. "YUIE BE MYSELF" addresses these needs by creating a space where daily activities are streamlined, thereby allowing for moments of relaxation and authenticity in one's home.
Key Features of YUIE BE MYSELF
1. Kitchen Hub Design
To make everyday life more efficient, the kitchen is positioned at the center of the home, with dining areas, washrooms, and storage within easy reach. This design moves away from traditional roles associated with the kitchen and laundry, resulting in a compact layout that minimizes the burden of household chores and enhances daily routines.
2. Fluid Zoning Between Shared and Private Spaces
The layout incorporates a gentle separation between the public areas for family and friends, and the private spaces designed for personal time. This is achieved through varying heights in the layout.
- - FLEX ROOM: A spacious area with high ceilings, perfect for relaxing freely.
- - LOUNGE: A cozy nook with a lower ceiling that creates an intimate atmosphere.
- - SHARE SPACE & PRIVATE ROOM: The second floor features a loft-inspired shared area and personal rooms designed for comfortable solitude while maintaining connectedness.
3. Two Unique Models
The project offers two distinct models: the "FLAGSHIP MODEL," which emphasizes individuality and lifestyle, and the "STANDARD MODEL," which prioritizes practicality while preserving essential features.
Prior to this, LIXIL launched the first two models in the YUIE PROJECT: "YUIE BOTANICAL" and "YUIE ATELIER." The aim is to continuously introduce innovative housing solutions that cater to the diverse and evolving needs of modern living.
Product Overview of YUIE BE MYSELF
1. Product Details
- - Product Name: YUIE BE MYSELF
- - Release Date: January 8, 2026
- - Sales Area: Nationwide through YUIE PROJECT approved retailers
- - Structure and Performance: Designed to meet seismic grade 3, insulation grade 5 (ZEH level)
- - Estimated Price:
- FLAGSHIP MODEL: Starting at 22.5 million yen (excluding tax)
- STANDARD MODEL: Starting at 18.2 million yen (excluding tax)
2. Space Design Reflecting "BE MYSELF"
The design concept of "YUIE BE MYSELF" focuses on an efficient flow centered around the kitchen, integrating daily activities while maintaining a balance between shared and private spaces.
3. Company Background
LIXIL Housing Research Institute is part of LIXIL, which operates diversified residential and building material businesses. Their goal is to innovate housing that harmonizes with the various aspects of contemporary life, ensuring that personal time and space are honored without compromise.
For additional information on YUIE products, visit the
YUIE Project website.