Experience the Essence of Fukushima at 'Fukushima MEGURIP'
The highly anticipated 'Fukushima MEGURIP' regional fair is set to take place from April 1 to June 30, 2026, at various locations including Gransuta Tokyo and NewDays stores. This event is organized by JR East Japan Cross Station, bringing together local tourism operators, prefectures, and city governments to showcase the rich culture and produce of Fukushima Prefecture.
Highlighting Local Delicacies
As part of the 'Fukushima Destination Campaign', the fair will feature products made from local ingredients, collaborations with regional businesses, popular sweets, and other locally sourced items. Visitors can explore a variety of unique offerings from Fukushima while soaking in the vibrant atmosphere of the fair.
One of the highlights will be the 'Fukushima Direct Market', set to take place at the event space 'Square Zero' on the first basement level of Tokyo Station. This market will bring together exceptional local products such as fresh agricultural produce and processed foods, enhancing the experience of guests as they taste the best that Fukushima has to offer.
To make the event even more special, a simultaneous event called 'Horo-yoi Fukushima' will introduce attendees to six renowned sake breweries from the prefecture. The 'Fukushima BAR' will be an exciting feature where participants can sample exquisite local sake and pair it with unique gifts from the region.
Unique Offerings and Timings
Event Schedule
- - Dates: April 9 (Thursday) to April 13 (Monday), 2026
- - Opening Hours: 10:00 AM to 8:00 PM (Opening on April 9 at 1:00 PM and closing on April 13 at 5:00 PM)
- - Special Hours for Fukushima BAR: Open from April 9 at 2:00 PM until April 13 at 5:00 PM
Location
- - Venue: Tokyo Station Concourse, B1 Event Space 'Square Zero'
- - Organizer: JR East Japan Cross Station
- - Co-organizers: Tokyo Station City Operating Council, JR East Tohoku Headquarters, Mito Branch
Special Products for Limited Time
During the fair, specifically designed products will be available for purchase, including the exquisite 'Nama Dorayaki' from Aizuwakamatsu City, which will be sold for 350 yen (tax included). This delightful dessert features a fluffy cake filled with smooth whipped cream and homemade red bean paste, making it a perfect treat for yourself or as a gift to others.
Engaging Local Characters and More
Visitors will also have the chance to meet the charming local character of Fukushima, who will be greeting guests throughout the event to add a unique touch to the experience. Explore the world of sake with the fascinating '旅漫画' ('Travel Manga') display that highlights the allure of the six featured breweries. Additionally, event-goers can engage in fun activities such as tasting and purchasing sake or enjoying delicious local snacks.
The 'Fukushima MEGURIP' regional fair promises to be a heartwarming and enriching experience for everyone. Attendees are encouraged to come and indulge in the delightful tastes and experiences from Fukushima, creating lasting memories and connections with this beautiful region of Japan. Don't miss this opportunity to enjoy the best of Fukushima at Tokyo Station in 2026!