#Japan #Tokyo #HIKKY #Virtual Market #Jouhoku Shinkin Bank

Jouhoku Shinkin Bank Joins Virtual Market 2026 Summer

From July 11 to 26, 2026, the Jouhoku Shinkin Bank will make its debut at the Virtual Market 2026 Summer, a remarkable event organized by HIKKY that holds four Guinness World Records and stands as one of the largest metaverse events globally. This initiative aligns with the bank's vision of developing new community connections centered around the theme of "dreams and finances."

A New Era of Engagement

The Jouhoku Shinkin Bank has a longstanding commitment to supporting local businesses and individuals in the Tokyo and Saitama areas, helping them pursue their aspirations. In light of evolving community dynamics, the bank aims to establish fresh avenues of interaction, including the launch of its new internet branch this month. By participating in the Virtual Market, the bank wishes to extend its traditional values of encouraging personal challenges and future endeavors into the virtual realm, thereby reaching a diverse, global audience.

Comments from President Kotaro Omae

President Kotaro Omae emphasized that the bank strives to be a "regional platformer," connecting various ideas and challenges beyond financial matters. With the rise of online communication through social media and virtual platforms, the nature of interactions has transformed significantly, thus inspiring the bank to introduce the "Ochanoma Branch" in June 2026. Their participation in the upcoming Virtual Market is an extension of these efforts, aiming to foster vibrant community spaces akin to those in the physical world. The bank seeks to engage with younger generations and those familiar with internet culture, branding itself as a partner in fulfilling dreams.

Booth Highlights: Creative Opportunities and Insights

1. Visualizing Dreams

At Jouhoku Shinkin Bank’s vibrant booth, attendees can engage in a collaborative content experience centered around the concept of "What would you do with 1 million yen in VRChat?" Visitors will help nurture a virtual cherry blossom tree, with ideas submitted turning into cherry blossom tags displayed in the space as the tree flourishes. This allows participants to share their aspirations and creativity in a supportive environment.

2. Deep Dive into VTuber Finances

Collaborating with the internet radio station "Shibusawa-kun FM," the booth will also feature a special edition of the popular show "Numatta-san Zukan." The esteemed virtual market ambassador, Mai Hinomoto, will discuss the financial aspects of VTubing, including initial investments and ongoing costs associated with creative productions. This segment aims to provide insights into how creators can manage their finances while pursuing their passions, provoking thoughts on future endeavors.

3. Interactive Gifts for Participation

Visitors completing a survey at the booth will receive a unique 3D fan featuring money flutter effects, encouraging engagement and feedback regarding their experience.

Event Details

The Virtual Market 2026 Summer will be held from July 11 to 26, 2026, and is free for all participants. The event will take place in VRChat at Palatial Akihabara and Palatial Broadway, with additional activities at Belsaal Akihabara. The official website provides access to a myriad of resources and event information, inviting attendees to experience this expansive digital world.

Engaging in various formats and supporting everyone’s aspirations, the Jouhoku Shinkin Bank is excited to explore new connections in the realm of virtual reality. In tandem with their physical branches, they seek to foster community engagement and support for all, regardless of the platform.

Media Invitation for Pre-Event Coverage

A pre-event for media representatives is scheduled from July 8 to 10, 2026, allowing firsthand experiences of the Virtual Market features using VR equipment. Interested parties can register via the official application form provided on the bank's website.

With enthusiasm, Jouhoku Shinkin Bank is set to embark on this pioneering journey within the metaverse, aiming to fuse community connection, creativity, and financial insight into a holistic experience for all participants.