#COSRX #London #United Kingdom #B2B #YESSTYLE

COSRX Expands Global Reach with Euro Supporters Program

In a groundbreaking move for the Asian beauty market, COSRX, the renowned K-Beauty brand, has unveiled its inaugural "Euro Supporters" initiative in collaboration with YESSTYLE, the leading e-commerce platform for Asian fashion and beauty. This strategic program aims to enhance COSRX's presence in five key European markets: the UK, France, Germany, Italy, and Spain, connecting the brand with local K-Beauty content creators.

Strengthening Community Ties

Launching from May through August, the Euro Supporters program will recruit 100 influencers from participant countries. The primary goal of the initiative is to allow these creators to explore COSRX's popular skincare products, including the beloved Advanced Snail Mucin line and The RX Collection, formulated with concentrated active ingredients. Over three months, participants will engage in content creation missions, sharing their genuine skincare experiences on platforms such as TikTok, Instagram, and YouTube. Each mission is designed to highlight K-Beauty trends while incorporating the unique local perspectives of each creator.

This program is more than just a product seeding campaign; it’s a call for collective growth. A COSRX spokesperson stated, "We are optimistic about partnering with YESSTYLE to bring the most beloved innovations of COSRX directly to European creators. This initiative will shape COSRX's narrative through the experiences of our consumers, building a truly global skincare community. After all, the best skincare begins with listening."

Exclusive Rewards for Participants

Participants in the Euro Supporters program will not only gain access to iconic COSRX products but also enjoy various rewards throughout their journey:

• - YESSTYLE Gold Membership: Unlock exclusive deals and offers.
• - Monthly YESSTYLE Coupons: Additional benefits to encourage engagement and creativity.
• - Top-tier Creator Bonuses: Incentives for high-performing creators, including a chance to feature on COSRX's official social media channels.
• - Exclusive Trip to Korea: At the end of the program, the three best creators will win a memorable journey to Korea, the heart of K-Beauty.

A New Generation of Influencers

This partnership marks COSRX's first European influencer program and is part of a broader strategy to tap into the rapidly growing K-Beauty market in Europe. COSRX’s extensive experience in running global campaigns positions it well to support this new wave of creators, allowing them to build their voices while gaining hands-on experience in the beauty sector. The initiative aims to foster an authentic and lasting connection between influencers and the COSRX brand, reflecting the company’s commitment to inclusivity and collaboration within the beauty landscape.

In addition to enhancing brand visibility, the program offers creators a unique platform to expand their presence in a supportive environment that aligns with their brand values. Participants will play a crucial role in fostering a truly global beauty community based on creativity, connection, and collaboration.

How to Join

Applications for the COSRX x YESSTYLE Euro Supporters program opened on April 7 and close on April 16. Interested individuals can find further information on the official COSRX or YESSTYLE Instagram accounts.

About COSRX

Renowned for offering effective yet affordable skincare solutions, COSRX has become a global name loved by millions. By utilizing a minimalistic approach with high-efficacy ingredients in concentrated formulas, COSRX ensures visible results while remaining gentle on sensitive skin. For the latest updates and exclusive offers, follow COSRX on Instagram or TikTok or visit www.cosrx.com.