#Italy #Milan #Eyewear #Sustainable Materials #Regenesis

Regenesis Unveils Revolutionary Eyewear at MIDO 2025

At the MIDO 2025, hailed as the world’s largest eyewear showcase, Regenesis is making headlines with the launch of its groundbreaking eyewear line, crafted from recycled materials. This line marks a pivotal advancement in sustainable fashion, combining ocean-bound plastic waste collected from rivers, mangroves, and coastal communities with carbon dioxide extracted from discarded coconut shells and enriched with nanomaterials.

The innovative approach of Regenesis utilizes advanced nanotechnology in an effort to provide a high-performance alternative that is not only more sustainable but also more cost-effective than conventional virgin plastics. Regenesis CEO, Marcos Bulacio, emphasizes the mission underlying this innovation: "These materials signify a movement towards a circular economy that actively contributes to the planet’s health."

Unveiling New Materials

At MIDO, attendees can visit Regenesis at booth P81, uniquely crafted from entirely recycled materials, which also showcases sculptures made from Bali’s mangrove waste. The new materials introduced at this event include Carbonite, Oceantate, and Aerolite, which altogether redefine the standards for comfort, functionality, and sustainability in the eyewear market.

• - Carbonite is engineered for sports eyewear, integrating recycled carbon fiber and graphene, a highly durable nanomaterial.
• - Oceantate presents a luxurious replacement for traditional acetate sheets, made entirely from recycled ocean-bound plastics.
• - Aerolite introduces a revolutionary lightweight option for optical eyewear, merging aerogel—the lightest material known—with glass microspheres for unmatched comfort.

These pioneering materials are not just about aesthetics; they are poised to reshape the industry by proving that sustainability can coexist with high quality and performance without compromising design.

EcoFusion Technology and an Ambitious Future

One of the hallmarks of Regenesis's commitment is EcoFusion technology, which merges plastic waste with carbon captured from coconut shells. This innovative blend not only captures carbon but also fosters a closed-loop supply chain, enabling recyclability at the end of the eyewear's lifecycle. Moreover, Regenesis is dedicated to manufacturing these materials using 100% renewable energy while also aiming for a zero-waste and net-zero emissions production model.

"We are redefining sustainability in eyewear. With our technologies, we aim to revolutionize the $170 billion eyewear market, offering brands an avenue to significantly cut down their carbon footprints, making them planet-positive," Bulacio stated.

Looking Ahead

While eyewear serves as the launching pad for Regenesis, the company aspires to extend its sustainability ethos into various other fashion categories over the next five years, including accessories, clothing, shoes, and bags. These ambitions signify a commitment to establishing a fully regenerative supply chain transversal to the global fashion industry.

A Call to Action

MIDO 2025 stands as the ideal platform for Regenesis to highlight its sustainable initiatives and to foster collaborations within the eyewear sector. The company invites industry leaders and brands to join in this transformative journey towards a cleaner and more sustainable future, thus ensuring that every product sold contributes to global environmental health.

For more insights into Regenesis, its innovative products, and commitment to sustainability, visit Regenesis's official website. Together, we can reshape the narrative of fashion and sustainability and build a brighter, eco-friendlier future.